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	<title>Unity Technologies Blog &#187; Thomas Grové</title>
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	<link>http://blogs.unity3d.com</link>
	<description>A glimpse inside Unity Technologies...</description>
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		<title>Unity 3 &#8211; What Feature is The Dev Team Most Proud Of?</title>
		<link>http://blogs.unity3d.com/2010/08/23/unity-3-what-feature-are-the-dev-team-most-proud-of/</link>
		<comments>http://blogs.unity3d.com/2010/08/23/unity-3-what-feature-are-the-dev-team-most-proud-of/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 02:11:14 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Unity Products and Services]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=3380</guid>
		<description><![CDATA[Unity 3 is looking to be our biggest release to date — bringing with it source-level debugging, deferred rendering, best-in-class lightmapping and occlusion culling, and a unified editor. As we are getting close to the end of our pre-order window, I decided to asks members of the dev team what features they are most excited...]]></description>
			<content:encoded><![CDATA[<p>Unity 3 is looking to be our biggest release to date — bringing with it source-level debugging, deferred rendering, best-in-class lightmapping and occlusion culling, and a unified editor. As we are getting close to the end of our pre-order window, I decided to asks members of the dev team what features they are most excited about.</p>
<p><img class="alignnone size-full wp-image-3394" title="Unity_3_Screen_2_small" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/Unity_3_Screen_2_small.jpg" alt="Unity_3_Screen_2_small" width="650" height="406" /></p>
<p><span id="more-3380"></span></p>
<h3 style="padding-top: 1em;">Roald Høyer-Hansen</h3>
<p>Beast lightmapping &#8211; no doubt <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  Never has lighting a scene been so much fun! Great interface and superb integration with Unity. It has actually changed the way I work, as I now do all my lightmapping/baking inside Unity, with Beast. I am sure 90% of the games we&#8217;ll see after 3.0 will look 10x as good as the ones we see today <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<h3 style="padding-top: 1em;">Charles Hinshaw</h3>
<p>There are BIG features, but I&#8217;m really enjoying the little scene view tweaks that improve daily use. Vertex snapping, look-at rotation, live previews for materials, dragging prefabs into the scene live with ray-snapping, interactive light gizmos, and rect selection — get used to them and then use a 2.x build and see how frustrating it gets. Unity 3 is going to allow for scenes to be constructed much more quickly and accurately.</p>
<h3 style="padding-top: 1em;">Aras Pranckevicius</h3>
<p>Personally, I&#8217;m quite happy with all the behind the scenes stuff that went into 3.0 rendering &#8211; surface shaders, seamless shader compilation into OpenGL ES shading language, the way we encode Deferred Lighting buffers etc. But I doubt anyone except me would ever notice them <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Obscure features that are awesome: XOR operator support in JavaScript! XOR is cool because:</p>
<ul style="padding-bottom: 1em;">
<li>It&#8217;s exclusive &#8211; very exclusive.</li>
<li>No short circuiting semantics with this guy.</li>
<li>It appreciates differences in people, or at 	least in operands, which is almost the same as people.</li>
<li>It has an X in it. Everything that has an X 	in it is cool. And this one starts with an X.</li>
</ul>
<h3 style="padding-top: 1em;">Samantha Kalman</h3>
<p>I&#8217;m most thrilled about the new audio features. Big things like fx filters and reverb zones to add atmosphere to your audio are awesome, but little things like reliable synching of multiple playing sources is completely wonderful. Combined with spectrum analysis you can do things like procedurally modify colors, meshes, lighting, or anything else based on audio playback. As someone who wants to make synaesthesia-invoking music games, I am so happy that these features made it into 3.0.</p>
<h3 style="padding-top: 1em;">Nicolaj Schweitz</h3>
<p>I love the new audio features, especially the possibility to use audio to affect any runtime variable. I can&#8217;t wait to see what people get out of this.</p>
<p>The mod tracker file support might start a new epoch in music for games — or should I say a revival of the demo scene trackers.</p>
<p>I am also amazed by the new physics features. Cloth is a powerful feature that along with DSP effects and reverb zones will expand the way our users will present their game worlds.</p>
<p>I am really happy that we have managed to include a lot of details into the mix, audio preview in the scene, object selector, audio rolloff curves, UI for the player settings — I could go on and on. It soothes my perfectionist heart to see that many minor improvements in Unity.</p>
<h3 style="padding-top: 1em;">Rune Skovbo Johansen</h3>
<p>A few things that are exciting to me, and haven&#8217;t been mentioned yet:</p>
<ul style="padding-bottom: 1em;">
<li>New font back-end and text input with IME 	support should make Unity far more interesting to developers 	targeting Asia and other markets that have unique fonts.</li>
<li>A few very typical basic math functions have 	been added that you&#8217;d need in many games, but which are not trivial 	for newbies to come up with on their own: MoveTowards (for floats 	and vectors) RotateTowards (for rotations and vectors), and a some 	others.</li>
<li>Lots of small bug fixes all around that 	improve stability and performance.</li>
<li>Full debugging capabilities</li>
</ul>
<h3 style="padding-top: 1em;">Joachim Ante</h3>
<p>I think Unity has made the transition to being a robust level editing tool — developers can place modeled objects from inside Unity as opposed to artists creating the whole level in maya/max. You could always use Unity in that way in theory, but there were some drawbacks why people didn&#8217;t do it workflow wise and feature wise when they were doing a high end production.</p>
<p>There is a bunch of stuff that contributed to it, in order of importance:</p>
<ol style="padding-bottom: 1em;">
<li>Being able to lightmap from within Unity</li>
<li>Static batching</li>
<li>Being able to place things with the vertex snapping &amp; raycast snapping</li>
<li>Occlusion culling so you can get performance out of big scenes</li>
<li>Being able to quickly find assets with the object picker</li>
<li>Being able to search stuff in a super awesome looking way</li>
</ol>
<p>Equally important is the unified editor; we actually managed to get all platforms back under one tool again. This is awesome right now, but we also spent a lot of time making it easier to add new platforms, so that after 3.0 we can add new platforms at the speed of a rocket ship.</p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2010/08/23/unity-3-what-feature-are-the-dev-team-most-proud-of/feed/</wfw:commentRss>
		<slash:comments>54</slash:comments>
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		<title>New Online Learning Resources</title>
		<link>http://blogs.unity3d.com/2010/08/23/new-onlinelearning-resources/</link>
		<comments>http://blogs.unity3d.com/2010/08/23/new-onlinelearning-resources/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 01:36:14 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>
		<category><![CDATA[Demos, Tutorials and Tips]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=3338</guid>
		<description><![CDATA[As a follow-up to my Getting Started with Unity blog post, I wanted to bring your attention to three recent tutorial sites: First up is design3, a subscription based site created by Noesis Interactive, who create professional courseware for Universities. They have over 200 Unity specific videos and more on the way. Whether an educator,...]]></description>
			<content:encoded><![CDATA[<p>As a follow-up to my <a href="http://blogs.unity3d.com/2009/12/17/getting-started-with-unity/" target="_self">Getting Started with Unity</a> blog post, I wanted to bring your attention to three recent tutorial sites:</p>
<p><a href="https://www.design3.com/" target="_blank"><img class="size-full wp-image-3339 " style="margin-top: 5px; margin-bottom: 10px;" title="Design3" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/Design3.jpg" alt="Design3" width="650" height="409" /></a></p>
<p>First up is <a href="https://www.design3.com/" target="_blank">design3</a>, a subscription based site created by Noesis Interactive, who create professional courseware for Universities. They have over 200 Unity specific videos and more on the way. Whether an educator, a student, or a business, you can check out their free trial and see if it works for you.</p>
<div class="alignleft" style="width: 312px; padding-bottom: 14px;"><a href="http://unity3dstudent.com/" target="_blank"><img class="size-full wp-image-3345 " style="margin-top: 5px; margin-bottom: 10px;" title="Unity3dStudent" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/Unity3dStudent.jpg" alt="UnityPrefabs" width="312" height="286" /></a><br />
Next up we have Will Goldstone’s <a href="http://unity3dstudent.com/" target="_blank">Unity 3D Student</a>. This is a great concept, he doesn’t provide the standard “here is a huge tutorial about how to make X kind of game” but rather has micro tutorials that teach fundamental concepts — and then challenges that require the student to piece together what they’ve learned.</div>
<div class="alignright" style="width: 312px; padding-bottom: 14px;"><a href="http://www.unityprefabs.com/how-to-make-a-fps-game-tutorial.html" target="_blank"><img class="size-full wp-image-3345 " style="margin-top: 5px; margin-bottom: 10px;" title="UnityPrefabs" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/UnityPrefabs.jpg" alt="UnityPrefabs" width="312" height="286" /></a><br />
And finally, the Tornado Twins have begun to serve up their tutorials on their <a href="http://www.unityprefabs.com/how-to-make-a-fps-game-tutorial.html" target="_blank">Unity Prefabs</a> site. The first few chapters of each series are free; if you like them then you can purchase the remaining chapters for that series.</div>
<div class="alignleft" style="width: 650px;">
<p>Happy learning!</p></div>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2010/08/23/new-onlinelearning-resources/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
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		<title>Unity SF Summer Party</title>
		<link>http://blogs.unity3d.com/2010/08/19/unity-sf-summer-party/</link>
		<comments>http://blogs.unity3d.com/2010/08/19/unity-sf-summer-party/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 20:43:24 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=3332</guid>
		<description><![CDATA[We&#8217;re having a great Summer: We passed the 200,000 user mark, we passed the 30 million webplayer mark, we won the Develop Grand Prix, and we&#8217;re getting ready to ship Unity 3. To celebrate all this, we decided to throw a party.  For our blog readers who happen to find themselves in the SF bay...]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-3336" title="party_with_unity_650" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/party_with_unity_650.jpg" alt="party_with_unity_650" width="650" height="205" /></p>
<p>We&#8217;re having a great Summer: We passed the 200,000 user mark, we passed the 30 million webplayer mark, we won the Develop Grand Prix, and we&#8217;re getting ready to ship Unity 3. To celebrate all this, we decided to throw a party.  For our blog readers who happen to find themselves in the SF bay area next week, why not join us for drinks after work on Tuesday the 24th of August?</p>
<p>For details, and to RSVP, please visit <a href="http://unitysf.eventbrite.com" target="_blank">http://unitysf.eventbrite.com</a></p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2010/08/19/unity-sf-summer-party/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
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		<title>Unity&#8217;s New SF Hood</title>
		<link>http://blogs.unity3d.com/2010/08/08/unitys-new-sf-hood/</link>
		<comments>http://blogs.unity3d.com/2010/08/08/unitys-new-sf-hood/#comments</comments>
		<pubDate>Sun, 08 Aug 2010 18:24:26 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Company News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=3255</guid>
		<description><![CDATA[Last weekend the staff of Unity&#8217;s SF office were setting desks up in our new office. We&#8217;re now in the historic Jackson Square neighborhood nestled between China Town, North Beach, the Financial District, and the Embarcadero. We&#8217;ve been in our new space for a week now and I really love it! Not only is it great to...]]></description>
			<content:encoded><![CDATA[<p>Last weekend the staff of Unity&#8217;s SF office were setting desks up in our new office. We&#8217;re now in the historic Jackson Square neighborhood nestled between China Town, North Beach, the Financial District, and the Embarcadero. We&#8217;ve been in our new space for a week now and I really love it! Not only is it great to have our own space, but our new neighborhood is definitely more of a neighborhood. We moved from an area in SOMA which is defined by its four lane one way streets, lack of retail, concrete, and the constant drum of jackhammers. In contrast, our new neighborhood has tree lined one and two lane streets, tons of brick, more retail, and is far more tranquil. <a href="http://en.wikipedia.org/wiki/South_Park,_San_Francisco" target="_blank">South Park</a>, <a href="http://epicentercafe.com/" target="_blank">Epicenter</a>, and Whole Foods will be missed however.</p>
<div id="attachment_3314" class="wp-caption alignleft" style="width: 660px"><img class="size-full wp-image-3314 " style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0037" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0037.jpg" alt="The view from our office windows!" width="650" height="433" /><p class="wp-caption-text">The view from our office windows!</p></div>
<p><span id="more-3255"></span></p>
<div id="attachment_3315" class="wp-caption alignleft" style="width: 660px"><img class="size-full wp-image-3315 " style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0038" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0038.jpg" alt="Our alley way." width="650" height="975" /><p class="wp-caption-text">Our alley way.</p></div>
<div id="attachment_3319" class="wp-caption alignleft" style="width: 660px"><img class="size-full wp-image-3319 " style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0060" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0060.jpg" alt="A striking red facade around the corner, they sell modern furniture. " width="650" height="433" /><p class="wp-caption-text">A striking red facade around the corner, they sell modern furniture. </p></div>
<p><img class="alignleft size-full wp-image-3313" style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0061" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0061.jpg" alt="IMG_0061" width="650" height="710" /></p>
<div id="attachment_3317" class="wp-caption alignleft" style="width: 660px"><img class="size-full wp-image-3317 " style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0052" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0052.jpg" alt="A grove of redwood trees by the Transamerica building." width="650" height="309" /><p class="wp-caption-text">A grove of redwood trees by the Transamerica building.</p></div>
<div id="attachment_3318" class="wp-caption alignleft" style="width: 660px"><img class="size-full wp-image-3318 " style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0055" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0055.jpg" alt="Lots of brick buildings housing small architecture firms, interior design firm, and antique stores. " width="650" height="433" /><p class="wp-caption-text">Lots of brick buildings housing small architecture firms, interior design firms, and antique stores. </p></div>
<div id="attachment_3316" class="wp-caption alignleft" style="width: 660px"><img class="size-full wp-image-3316 " style="margin-top: 5px; margin-bottom: 5px; border: 0px;" title="IMG_0047" src="http://blogs.unity3d.com/wp-content/uploads/2010/08/IMG_0047.jpg" alt="Lots of places to grab good food and drinks." width="650" height="390" /><p class="wp-caption-text">Lots of places to grab good food and drinks.</p></div>
]]></content:encoded>
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		<slash:comments>26</slash:comments>
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		<title>Interview with Muse Games</title>
		<link>http://blogs.unity3d.com/2010/05/18/interview-with-muse-games/</link>
		<comments>http://blogs.unity3d.com/2010/05/18/interview-with-muse-games/#comments</comments>
		<pubDate>Tue, 18 May 2010 05:23:19 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=2769</guid>
		<description><![CDATA[When Valve&#8217;s popular Steam distribution system was released for the Mac last week, Muse Games&#8217;s Alex Jarocha-Ernst wrote the following: Muse Games just released our game &#8220;Guns of Icarus&#8221; on Steam! Thanks to Unity&#8217;s cross-platform support, we were able to be one of the first SteamPlay games available. Guns of Icarus, as well as Max...]]></description>
			<content:encoded><![CDATA[<p>When Valve&#8217;s popular Steam distribution system was released for the Mac last week, Muse Games&#8217;s Alex Jarocha-Ernst wrote the following:</p>
<blockquote><p>Muse Games just released our game &#8220;Guns of Icarus&#8221; on Steam! Thanks to Unity&#8217;s cross-platform support, we were able to be one of the first SteamPlay games available.</p></blockquote>
<p><a href="http://store.steampowered.com/app/49800/" target="_blank">Guns of Icarus</a>, as well as <a href="http://store.steampowered.com/app/50820/" target="_blank">Max and the Magic Marker</a> and <a href="http://store.steampowered.com/app/46000/" target="_blank">Bob Came in Pieces</a> are all Unity games which were available at launch as &#8220;SteamPlay&#8221; games — games which you can buy on Steam and then download for either Mac or PC, or both. I had to find out more, so I contacted Austin Lane, one of the founders of <a href="http://musegames.com/" target="_blank">Muse Games</a>.</p>
<p><span style="font-size: 13.2px;"><img src="http://blogs.unity3d.com/wp-content/uploads/2010/05/GunsTransparent.png" alt="GunsTransparent" width="100%" /></span></p>
<p><span id="more-2769"></span></p>
<p><strong>What&#8217;s your name/title?<br />
</strong> Austin Lane, we&#8217;re pretty small so our titles don&#8217;t mean much but I&#8217;m essentially the creative/product director. Brian Kehrer, our technical director, helped with some of the dev questions. We&#8217;re both co-founders.</p>
<p><strong>What is Muse Games, a developer or a portal?<br />
</strong> Both! We believe completely in the future of high-quality gaming in the browser, and MuseGames.com is our attempt to realize that future. That said, we feel it&#8217;s our duty to set the bar through our own games. In the end, people are looking to play great games, and if they&#8217;re no good it&#8217;s irrelevant what the rest of the experience is.</p>
<p>Also, we truly relish the creativity &amp; freedom that gamemaking brings us. We had a serious two hour conversation about flamethrowers the other day. I mean c&#8217;mon, that&#8217;s awesome.</p>
<p><strong>How long has Muse Games been using Unity?<br />
</strong> Muse has only existed for about 16 months, but the core team has been using Unity since 2006!</p>
<p><strong>When did you start developing Guns of Icarus? What was the development timeframe? How large was the team?<br />
</strong> We developed Guns of Icarus last summer and fall. It took us about 5 months total and we had between 3 and 4 team members (+ some extra art help) working on it through that time.</p>
<p><strong>What was the process of getting Guns of Icarus onto Steam like? Did you have to do any technical integrations? Any kinds of loops that you had to jump through with Valve?<br />
</strong> Really easy actually. We just showed them the game and what people thought about it and they said yes. There has been no loop jumping whatsoever and we&#8217;ve really enjoyed working with them. Technically though, yes, there are implementation details. We had to build a compatibility layer between the C++ of Steam and the C# of Unity, and that took some time. If anyone&#8217;s interested, we&#8217;re gonna figure out how to offer this solution along with our other API tools to developers sometime this summer.</p>
<p><strong>Do you have plans to develop future titles with Unity? Any details?<br />
</strong> Absolutely. Our next title &#8220;CreaVures&#8221; will be debuting this summer. We&#8217;ll have a trailer for everyone in just a few weeks. We&#8217;re really excited about that. We&#8217;re also debuting an entirely new MuseGames.com next month.</p>
<p>And there&#8217;s even bigger announcements coming that won&#8217;t start popping up til later this year!</p>
<p><strong>Anything you can say about your <a href="http://www.meetup.com/Unity-Developers-NYC/" target="_blank">Unity meetups in NYC</a>?</strong><br />
They&#8217;re really casual and really fun. We combine Unity discussion with actual gaming of all kinds (console, pc, board, etc), which really helps people bond and stimulates genuine discussion. We spend enough time hearing theory and poring over implementation details during work, so we try to use our meetups to forget about that stuff for a second and help remind us what it&#8217;s all about &#8211; the joy of gaming. Also we have free beer. So that&#8217;s good.</p>
<p><strong>How many of the games on Musegames.com were developed by Muse Game vs third parties?<br />
</strong> We&#8217;ve just recently debuted our first two 3rd party games, but that&#8217;s been a long time coming largely because of all the backend development we&#8217;ve been getting in to order. This summer we&#8217;ll be ramping up our 3rd party publishing significantly, and our release pipeline is starting to look pretty solid . MuseGames.com is ready to show the world what Unity &amp; the community are capable of.</p>
<p>p.s. If you&#8217;re a developer with a great game, let us know!</p>
<p><strong>What&#8217;s your favorite aspect of using Unity?<br />
</strong> Ease of prototyping &amp; multiple deployment is by far Unity&#8217;s killer feature.  However equally important to the easy to use tool set and API is the ability to dig deeper into the program and interact with the application on a much lower level.  We find that Unity does exactly what we want 90% of the time &#8211;  out of the box.  When we need to go deeper or change fundamental behavior, Unity doesn&#8217;t get in the way or slow us down.</p>
<p><strong>Have you extended Unity&#8217;s editor in any way?<br />
</strong> We&#8217;ve frequently used the editor scripts to add small features or to integrate better with our art pipeline; this includes things like exporting arbitrary textures to files, or changing the default mesh import settings.  But there have been a couple of larger extensions, as well.  The first is our build scripts, which have to build multiple versions of the same game for different distributors with different integration requirements, feature restrictions, and so forth.  We&#8217;ve also added game-specific extensions to turn the Unity editor into something like a level editor, using custom assets and editor tabs, that can integrate new scenes with our game code without a programmer needing to set anything up.</p>
<p><strong>Have you/Muse Games used any other technologies like Flash or Unreal? How do they compare?<br />
</strong> Not really. Flash is a strange solution because it wasn&#8217;t originally designed for game development. It&#8217;s been co-opted because of its plugin penetration, while Unity was built from the beginning to make powerful, modern games. If we want to change the future of gaming on the web, we need to look to the future of gaming on the web. We don&#8217;t think Flash is the future.</p>
<p>Unreal is a great, powerful tool like Unity. Just look at the level of games being made with it. But it can&#8217;t handle the web and cross-platform development we&#8217;re focusing on, and quite frankly, the licensing terms are really expensive for an indie like us.</p>
<p>It&#8217;s no secret we favor Unity for these reasons and more.</p>
<p><strong>Do you have any tips on how to get exposure for your game or how to reach new audiences?<br />
</strong> Make an original game, and polish it. Gamers, despite their cynicism, are the most engaged and adventurous audience around. If you make something good, they will give you a chance. I&#8217;m not sure why so many people choose to clone games they&#8217;ve seen countless times before. Don&#8217;t sell yourself short. Pretend you&#8217;re building the next franchise. If you only had one chance to make a game ever, even if its just in your spare time (actually, especially if its in your spare time), what game would you make? Make that game.</p>
<p>That will go miles further than any marketing you can do.</p>
<p>Also, good trailers are really worth it &#8211; chances are high the trailer is where the potential player will be making a go or no-go decision.</p>
<p><strong>Anything else about your game or your company that you&#8217;d like to share?<br />
</strong> We love to hang out and avoid work. If you&#8217;re in the area (downtown Manhattan) stop by!</p>
<p><strong>Anything else about Unity that you&#8217;d like to share?<br />
</strong> Unity makes a lot of what we do possible &#8211; rapid prototyping &amp; development, 3d on the web, cross-platform deployment. But Unity alone cannot change the end consumer&#8217;s mind. It&#8217;s up to us developers to show people what the tool is capable of. Content sells the platform, and it&#8217;s going to take all of us to change the face of online gaming</p>
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		<title>GDC 2010 Wrap-Up</title>
		<link>http://blogs.unity3d.com/2010/03/23/gdc-2010-wrap-up/</link>
		<comments>http://blogs.unity3d.com/2010/03/23/gdc-2010-wrap-up/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 04:33:55 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=2526</guid>
		<description><![CDATA[Thanks to everyone who came by our booth; you helped to make this our best GDC yet! Our booth drew a crowd from the time the doors opened until they closed every day of the expo. Lots of people wanted to get a sneak peak at some of the recently announced Unity 3 features as...]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2550" title="Unity-GDC2010-wall" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/Unity-GDC2010-wall.jpg" alt="Unity-GDC2010-wall" width="613" height="450" /></p>
<p>Thanks to everyone who came by our booth; you helped to make this our best GDC yet! Our booth drew a crowd from the time the doors opened until they closed every day of the expo. Lots of people wanted to get a sneak peak at some of the <a href="http://unity3d.com/company/news/unity-unveils-3rd-generation-platform-press.html" target="_blank">recently announced Unity 3 features</a> as well as get hands on demonstrations of Unity&#8217;s elegant interface and efficient workflow. There was also a bunch of playable Unity content running on iPhones, web browsers, an in-development Broadcom chipset, a Wii, a 360, and a giant multi-touch table!</p>
<p>There was Unity stuff going on outside of our booth too, including  sessions, presentations, and sponsorships.</p>
<h2>Photos: <a href="http://www.flickr.com/photos/jillianisaphotographer/sets/72157623608825982/" target="_blank"></a></h2>
<p>A set of photos that shows off our <a href="http://www.flickr.com/photos/jillianisaphotographer/sets/72157623608825982/" target="_blank">booth  elements</a>,  a set that shows <a href="http://www.flickr.com/photos/20324964@N08/sets/72157623528775795/" target="_blank">how busy the booth was</a>,  and <a href="http://www.flickr.com/photos/kubacupisz/sets/72157623528048993/" target="_blank">some artsy shots</a> of some Unity employees.</p>
<ul></ul>
<p><img class="alignnone size-full wp-image-2570" title="Unity-GDC2010-crowd" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/Unity-GDC2010-crowd.jpg" alt="Unity-GDC2010-crowd" width="650" height="205" /></p>
<h2>Sessions:</h2>
<p>Autodesk has <a href="http://area.autodesk.com/gdc/ondemand9" target="_blank">posted a video</a> of Adam Mechtley (of Touch K.O. and Flashbang fame) speaking about Maya, Motionbuilder, and Unity iPhone workflow and optimizations.</p>
<p>Tom Higgin&#8217;s iPhone Summit session: <em>Fastest Path from Concept to Top Paid</em> got a write-up in <a href="http://www.tuaw.com/2010/03/09/gdc-2010-from-concept-to-top-paid-with-unity-iphone/" target="_blank">TUAW</a> and in Japanese in <a href="http://www.inside-games.jp/article/2010/03/10/40890.html" target="_blank">Inside Games</a>.</p>
<p>I wasn&#8217;t able to find a write-up of the GDC Session: <em>Unity for people who know what they&#8217;re doing</em>, but I hear that it was really well attended.</p>
<h2>Congratulations:</h2>
<p>Congratulations to all of the Winners and Finalists of the IGF who won a copy of Unity Pro! (Something we did as part of our IGF Gold Sponsorship.)</p>
<p><img class="size-full wp-image-2541 alignnone" title="IGF_Mobile_logo" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/IGF_Mobile_logo.png" alt="IGF_Mobile_logo" width="220" height="76" /></p>
<p>Also, congratulations to the creators of <a href="http://guerrillabob.blogspot.com/" target="_blank"><em>Guerrilla Bob</em></a> and <a href="http://tumbledrop.com/" target="_blank"><em>Tumbledrop</em></a>, two Unity iPhone games which were finalists in the IGF Mobile contest.</p>
<p><img class="alignnone size-medium wp-image-2544" title="d2dVision-award" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/d2dVision-award-300x271.jpg" alt="d2dVision-award" width="300" height="271" /></p>
<p>And a huge Congrats to Press Play — their PC/Mac/Web/Wii game <a href="http://maxandthemagicmarker.com/" target="_blank"><em>Max and the Magic Marker</em></a> won the D2D Vision Award!</p>
<p>Lastly, congratulations to Nathan Hansen; winner of the drawing we had at our booth for a free license of Unity  Pro, and to Jeremy Sprague who won a copy of Unity iPhone in the post-show Conference Associates raffle!</p>
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		<title>Unity @ GDC 2010</title>
		<link>http://blogs.unity3d.com/2010/03/04/unity-gdc-2010/</link>
		<comments>http://blogs.unity3d.com/2010/03/04/unity-gdc-2010/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 09:59:01 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=2405</guid>
		<description><![CDATA[GDC is nearly upon us, I can&#8217;t believe it! We&#8217;ve got so much going on at this year&#8217;s show — there will be plenty of chances for people to learn more about Unity throughout next week. I&#8217;m going to give you a rundown of where we&#8217;ll be and what we&#8217;ll be doing. Booth Come by...]]></description>
			<content:encoded><![CDATA[<p>GDC is nearly upon us, I can&#8217;t believe it! We&#8217;ve got so much going on  at this year&#8217;s show — there will be plenty of chances for people to  learn more about Unity throughout next week. I&#8217;m going to give you a rundown of where we&#8217;ll be and what we&#8217;ll be doing.</p>
<h2>Booth</h2>
<p>Come by our booth this year and get your badge swiped  for a chance to win a license of Unity Pro or Unity iPhone! Our booth is  1,000 square feet (that&#8217;s 2.5x larger than last year!) and it is made  out of wood, yes wood, and was designed by our friends at <a href="http://www.becausewecan.org" target="_blank">Because We Can</a> who are pretty notable in the San Francisco area for doing the offices  of game companies like Three Rings, Backbone, and Cryptic. The booth number is 1112, but it&#8217;s at the front of the expo hall so you definitely won&#8217;t miss it!</p>
<p><img class="size-full wp-image-2425" title="Unity GDC 2010 Booth - Top Down" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/Unity_boothv9-4.jpg" alt="A top-down view of Unity's Booth" width="650" height="287" /></p>
<p>The main focus of our booth is to give attendees a hands on experience. To do that we&#8217;re going to have three demo machines for giving people a tour of Unity and features they can be looking forward to and we&#8217;ve got three demo machines to show off the just-released Unity iPhone 1.6.  We&#8217;ll also have lots of great Unity content that people can get their hands on including: an iPhone arcade with four iPod Touches containing the very best Unity  iPhone games, a Wii playing the award winning Max and the Magic Marker, a Xbox 360 showing Interstellar Marines, a web arcade showing a variety of Unity web player games, and a FishTish multi-touch table showing off <a href="http://xtuio.com/" target="_blank">uniTUIO</a> content.</p>
<p>We&#8217;ll also be presenting in our booth&#8217;s theater and joined by the partners from our <a href="http://blogs.unity3d.com/2010/03/04/unitys-partner-pavilion-at-gdc-2010/" target="_self">Partner Pavilion</a> as well as the uniTUIO guys and Autodesk.</p>
<h1>Schedule</h1>
<h2>Tuesday</h2>
<h3>Fastest Path from Concept to Top Paid</h3>
<p>iPhone Summit, Room 306, 12:30-1:00pm</p>
<p>Tom Higgins, Product Evangelist at Unity Technologies talks about Unity iPhone and why it&#8217;s become the dominant middleware solution for content published in the App Store. The presentation will include an overview of the tool and its feature set, the development workflow and a sampling of success stories to highlight what&#8217;s possible with the amazing Unity game engine.</p>
<h3>iPhone Summit Mixer, Sponsored by Unity Technologies</h3>
<p>5:30pm-7:30pm near the iPhone summit room at the back of the hallway</p>
<h2>Wednesday</h2>
<h3><a href="https://www.cmpevents.com/GD10/a.asp?option=C&amp;V=11&amp;SessID=10761" target="_blank">Myspace Tutorial Day</a>: Unity on Myspace</h3>
<p>Room 300, South Hall, 10:30-11:00am</p>
<p>Featuring Tom Higgins and A few folks from Cmune who will talk about their experience creating social games with Unity for social platforms like Myspace.</p>
<h3>GamesBeat@GDC</h3>
<p><strong> </strong>Room 305, South Hall, 2:15-3:00pm</p>
<p>Our CEO David Helgason will participate in a pannel on <a href="https://www.cmpevents.com/GD10/a.asp?option=C&amp;V=11&amp;SessID=10933" target="_blank">Disruptive Innovation</a></p>
<h3>OpenFeint Party</h3>
<p>8:30-12:30</p>
<p>We&#8217;re the drink sponsor at the OpenFeint party</p>
<h2>Thursday</h2>
<p>Expo floor opens.</p>
<h3>IGF/Game Developers Choice Awards</h3>
<p>North Hall, Hall D, 6:30pm</p>
<h2>Friday</h2>
<h3>Session: <a href="https://www.cmpevents.com/GD10/a.asp?option=C&amp;V=11&amp;SessID=11010" target="_blank">Intro to Unity for People Who Know What They&#8217;re Doing</a></h3>
<p>Room 121, North Hall, 9:00-10:00am</p>
<p>Unity&#8217;s Lucas Meijer will give a technical demonstration of Unity&#8217;s  featureset.  He will be joined by Unity&#8217;s CTO Joachim Ante, lead  graphics engineer Aras Pranckevicius, and technical artist Joe Robins. C++ / C# scripting integration, shader programming, asset pipeline and  iphone publishing workflow are among the topics that will be discussed. A must attend session for anyone evaluating engines for their next game.</p>
<p>Expo-only pass holders welcome!</p>
<h3>Unity for Engineers</h3>
<p>Expo Hall, NVIDIA Booth, 12:00-1:00pm</p>
<h2>Saturday</h2>
<p>Last day of the show, come by the booth one last time to hear a session you missed or to say goodbye!</p>
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		<title>Unity&#8217;s Partner Pavilion at GDC 2010</title>
		<link>http://blogs.unity3d.com/2010/03/04/unitys-partner-pavilion-at-gdc-2010/</link>
		<comments>http://blogs.unity3d.com/2010/03/04/unitys-partner-pavilion-at-gdc-2010/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 09:50:28 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=2391</guid>
		<description><![CDATA[In addition to all of our other GDC activities, we&#8217;re going to be joined in our booth with a selection of great partners. This is a win-win opportunity where we&#8217;re able to bring some more exposure to these partners and their presence helps our booth to reflect the diverse ecosystem that surrounds our tool and...]]></description>
			<content:encoded><![CDATA[<p>In addition to all of our other GDC activities, we&#8217;re going to be joined in our booth with a selection of great partners. This is a win-win opportunity where we&#8217;re able to bring some more exposure to these partners and their presence helps our booth to reflect the diverse ecosystem that surrounds our tool and community! Each of these partners is going to be on hand to demo their products at their kiosk and will also have an opportunity to present in our theater. I hope you&#8217;ll come to see what they have to offer! In order to entice you, here is some info about them:</p>
<div id="attachment_2457" class="wp-caption alignright" style="width: 310px"><a href="http://www.graveck.com/"><img class="size-full wp-image-2457 " title="Graveck-Logo" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/Graveck-Logo1.jpg" alt="Graveck-Logo" width="300" height="75" /></a><p class="wp-caption-text">    Graveck is a Saint Paul based development studio specializing in games developed using the powerful Unity engine. With their unparalleled Unity experience and drive, Graveck creates top-notch web games and retail boxed games for world renowned clients along with groundbreaking original titles. They also had the number 1 top paid app in the App Store for five weeks!</p></div>
<div id="attachment_2459" class="wp-caption alignleft" style="width: 310px"><a href="http://www.openfeint.com/"><img class="size-full wp-image-2459" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/OFLogo1.jpg" alt="OFLogo" width="300" height="100" /></a><p class="wp-caption-text">    OpenFeint is the largest and most successful social gaming network, with over a thousand games and fourteen million players. Think Xbox Live meets Facebook for the iPhone with features like challenges, leaderboards, achievements, chat, forums and powerful game discovery. OpenFeint is the free, easy way for developers and players to get more out of games.</p></div>
<div id="attachment_2440" class="wp-caption alignright" style="width: 310px"><a href="http://www.aquiris.com.br/"><img class="    " style="margin-bottom: 10px;" title="aquiris-logo" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/aquiris-logo1.jpg" alt="aquiris-logo" width="300" height="127" /></a><p class="wp-caption-text">Aquiris is a development studios baased in Porto Alegre, state of Rio Grande do Sul, southern of Brazil. They&#39;ve been developing games and other interactive media for both Brazilian and global companies. They are amongst the most prolific Unity developers, having developed a total of 20 games projects, 13 of which were started and completed after establishing their games focus in January of 2008.</p></div>
<div id="attachment_2458" class="wp-caption alignleft" style="width: 310px"><a href="http://www.noesisinteractive.com/"><img class="size-full wp-image-2458" title="NOESIS_LOGO" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/NOESIS_LOGO1.jpg" alt="NOESIS_LOGO" width="300" height="70" /></a><p class="wp-caption-text">    Noesis Interactive is the premier developer of Video Courseware and training materials for indie-developers and game modders. Noesis is dedicated to improving gaming related education worldwide and preparing its users for industry careers or independent production. Noesis is based in the California San Francisco Bay Area, just minutes from Silicon Valley.</p></div>
<div id="attachment_2455" class="wp-caption alignleft" style="width: 310px"><a href="http://www.digimi.com"><img class="size-full wp-image-2455  " style="margin-bottom: 10px;" title="Digimi" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/Digimi1.jpg" alt="Digimi" width="300" height="92" /></a><p class="wp-caption-text">    Digimi On the heels of a successful merger, DAZ 3D-Gizmoz present Digimi, the ultimate platform for generating personalized avatars. Leveraging the collaboration of existing technologies from DAZ 3D and Gizmoz, Digimi offers a premier solution for complete avatar customization in Unity and allows developers to import photo-realistic heads and customized avatars into games and virtual worlds at runtime.</p></div>
<div id="attachment_2456" class="wp-caption alignright" style="width: 310px"><a href="http://www.dimerocker.com/"><img class="size-full wp-image-2456" title="dimeRocker-Wordmark" src="http://blogs.unity3d.com/wp-content/uploads/2010/03/dimeRocker-Wordmark1.jpg" alt="dimeRocker-Wordmark" width="300" height="76" /></a><p class="wp-caption-text">    dimeRocker is a branded self-publishing platform that enables Unity developers to deploy, monetize and build traffic across the social web (Facebook, mySpace, etc.) for their 3D games from one central account. The goal is to provide a complete solution so developers can spend less time managing the web and more time creating the best content possible. They&#39;re set to launch their open beta during GDC, so keep your eyes peeled!</p></div>
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		<title>Getting Started With Unity</title>
		<link>http://blogs.unity3d.com/2009/12/17/getting-started-with-unity/</link>
		<comments>http://blogs.unity3d.com/2009/12/17/getting-started-with-unity/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 00:59:43 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>
		<category><![CDATA[Demos, Tutorials and Tips]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=2054</guid>
		<description><![CDATA[There&#8217;s a lot to learn about Unity, much of which can be accessed through our support page, but it can be a little daunting to know where to start. I personally think that the two PDFs that come with Unity are a great place to start. They are: 1 &#8211; GUI Essentials.pdf and 2 &#8211; Scripting Tutorial.pdf and...]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s a lot to learn about Unity, much of which can be accessed through our <a href="http://unity3d.com/support/" target="_blank">support page</a>, but it can be a little daunting to know where to start.</p>
<p>I personally think that the two PDFs that come with Unity are a great place to start. They are: <a href="http://docwiki.unity3d.com/uploads/Main/GUI%20Essentials.pdf"><em>1 &#8211; GUI Essentials.pdf</em></a> and <a href="http://docwiki.unity3d.com/uploads/Main/Scripting%20Tutorial.pdf"><em>2 &#8211; Scripting Tutorial.pdf</em></a> and they can be found in the <em>Tutorial</em> folder in your <em>Unity</em> installation folder on your hard drive.</p>
<p>Community member tonyd&#8217;s <a href="http://forum.unity3d.com/viewtopic.php?t=36096&amp;start=0&amp;postdays=0&amp;postorder=asc&amp;highlight="><span>Newbie guide to Unity Javascript</span></a><span> is a great introduction to programming for novice programmers.<br />
</span></p>
<p>Experience programmers new to Unity will definitely want to check out our <a href="http://unity3d.com/support/documentation/ScriptReference/MonoBehaviour.html" target="_blank"><em>MonoBehaviour</em></a> scripting reference which is a one stop cheat sheet for the base class every script derives from.</p>
<p>We also provide some introductory <a href="http://unity3d.com/support/documentation/video/" target="_blank">video documentation</a> but there have been some really high quality videos popping up on the internet that I wanted to showcase.</p>
<p><img style="border: 0px initial initial;" title="3D_Buzz_logo" src="http://blogs.unity3d.com/wp-content/uploads/2009/12/3D_Buzz_logo.gif" alt="3D_Buzz_logo" width="326" height="65" /></p>
<p>Jason Busby and Zach Parrish of 3D Buzz just released a series of <a href="http://www.3dbuzz.com/vbforum/showthread.php?t=181409" target="_blank">29 videos</a> detailing many aspects of Unity game creation. This series is a C# remake of the UnityScript based <a href="http://forum.unity3d.com/viewtopic.php?t=28433" target="_blank"><em>Unity Jump Start</em></a> series created by Casey Jones.</p>
<p><img style="border: 0px initial initial;" title="infinite_ammo_logo" src="http://blogs.unity3d.com/wp-content/uploads/2009/12/infinite_ammo_logo.gif" alt="infinite_ammo_logo" width="120" height="177" /></p>
<p>Infinite Ammo&#8217;s Alec Holowka of <em>Paper Moon</em> and <em>Aquaria</em> fame has recently been creating a series of <a href="http://infiniteammo.ca/blog/tag/tutorial/" target="_blank">Infinite Ammo Unity tutorials</a> as well. I really like Alec&#8217;s way of explaining not only how to use Unity but best practices in game programming. The picture in picture effect is also nice and adds a lot more personality to the whole viewing experience.</p>
<p><img style="border: 0px initial initial;" title="learn_unity_3d" src="http://blogs.unity3d.com/wp-content/uploads/2009/12/learn_unity_3d.gif" alt="learn_unity_3d" width="179" height="85" /></p>
<p>Will Goldstone&#8217;s <a href="http://learnunity3d.com/?page_id=3" target="_blank">video tutorials</a> have also been a mainstay in the community and were the foundation for his <a href="http://blogs.unity3d.com/2009/10/14/unity-game-development-essentials/">book</a>. They do a great job of covering the ins and outs of the terrain tool and give a good overview of the particle editor and some simple gameplay examples.</p>
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		<title>Rock, Paper, Shotgunity</title>
		<link>http://blogs.unity3d.com/2009/12/04/rock-paper-shotgunity/</link>
		<comments>http://blogs.unity3d.com/2009/12/04/rock-paper-shotgunity/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 23:34:04 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1987</guid>
		<description><![CDATA[The fun guys over at PC gaming enthusiast site Rock, Paper, Shotgun are making a RPS themed game, with the help of their community, and detailing their progress along the way: &#8220;Those who don’t read RPS every day might not have noticed we’re making a game using the newly-free Unity development suite. So to explain: twice a...]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1989" title="RPSUnityLogo" src="http://blogs.unity3d.com/wp-content/uploads/2009/12/RPSUnityLogo.jpg" alt="RPSUnityLogo" width="600" height="262" /></p>
<p>The fun guys over at PC gaming enthusiast site <em>Rock, Paper, Shotgun</em> are making a RPS themed game, with the help of their community, and detailing their progress along the way:</p>
<blockquote><p>&#8220;Those who don’t read RPS every day might not have noticed we’re making a game using the newly-free Unity development suite. So to explain: twice a week for the next two months I’ll be posting about my experiences with the tools.&#8221;</p></blockquote>
<p>They&#8217;ve already made three posts detailing their progress. You can follow along — or even lend a hand — here:</p>
<ul>
<li><a href="http://www.rockpapershotgun.com/tag/rockpapershotgunity/" target="_blank">Rock, Paper, Shotgunity Development Diary</a></li>
<li><a href="http://rockpapershotgun.com/rpsforum/forum.php?id=8" target="_blank">Rock, Paper, Shotgunity Collaboration Forum</a></li>
</ul>
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		<title>Unity iPhone 1.5.1 Released</title>
		<link>http://blogs.unity3d.com/2009/11/21/unity-iphone-1-5-1-released/</link>
		<comments>http://blogs.unity3d.com/2009/11/21/unity-iphone-1-5-1-released/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 20:20:07 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Unity Products and Services]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1909</guid>
		<description><![CDATA[I&#8217;m pleased to announce that we released Unity iPhone 1.5.1 yesterday.  Unity iPhone 1.5.1 includes improved XCode support and improved AssetBundle support, but more importantly Native APIs (NSGetEnviron and exc_server functions) have been removed to comply with new Apple requirements, previously reported by Joachim here. This release also removes the requirement for prospective users to...]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-1908" title="iPhone1.5.1" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/iPhone1.5.1.jpg" alt="iPhone1.5.1" width="640" height="76" /></p>
<p>I&#8217;m pleased to announce that we released Unity iPhone 1.5.1 yesterday.  Unity iPhone 1.5.1 includes improved XCode support and improved AssetBundle support, but more importantly Native APIs (NSGetEnviron and exc_server functions) have been removed to comply with new Apple requirements, previously reported by Joachim <a href="http://blogs.unity3d.com/2009/11/14/unity-iphone-app-store-submissions-problem-solved/" target="_self">here</a>.</p>
<p>This release also removes the requirement for prospective users to write to our sales staff for an *evaluation copy, you can now just go directly to our <a href="http://unity3d.com/unity/download/#iphone" target="_self">download</a> page to try it out for yourself!</p>
<p>For more details about Unity iPhone 1.5.1, please check out the <a href="http://unity3d.com/unity/whats-new/iphone-1.5.1" target="_self">release notes</a>.</p>
<p><em>*Note: Unity iPhone is currently only for use with Mac OS X and you&#8217;ll need to be a registered iPhone developer with the paid version of the SDK to properly evaluate the product. </em></p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/11/21/unity-iphone-1-5-1-released/feed/</wfw:commentRss>
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		<title>GamesIndustry.biz interview with Nicholas Francis</title>
		<link>http://blogs.unity3d.com/2009/09/23/gamesindustry-biz-interview-with-nicholas-francis/</link>
		<comments>http://blogs.unity3d.com/2009/09/23/gamesindustry-biz-interview-with-nicholas-francis/#comments</comments>
		<pubDate>Wed, 23 Sep 2009 15:45:15 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Company News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1531</guid>
		<description><![CDATA[GamesIndustry.biz&#8217;s Phil Elliott talks to Unity CCO Nicholas Francis about iPhone development and the growth of Unity Technologies in this interview entitled United We Stand.]]></description>
			<content:encoded><![CDATA[<p>GamesIndustry.biz&#8217;s Phil Elliott talks to Unity CCO Nicholas Francis about iPhone development and the growth of Unity Technologies in this interview entitled <a href="http://www.gamesindustry.biz/articles/united-we-stand-interview" target="_blank">United We Stand</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/09/23/gamesindustry-biz-interview-with-nicholas-francis/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>EA&#8217;s Greg Rinaldi Talks Unity</title>
		<link>http://blogs.unity3d.com/2009/09/21/rollins-rinaldi-intervie/</link>
		<comments>http://blogs.unity3d.com/2009/09/21/rollins-rinaldi-intervie/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 10:00:13 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1499</guid>
		<description><![CDATA[ShogunGamer&#8217;s Corey Rollins did a great interview with EA Tiburon&#8217;s Greg Rinaldi about his team&#8217;s experience using Unity to create Tiger Woods PGA Tour Online. Using Unity 3D allowed us to have a much more efficient budget, team size and timeline than we would have had if we’d decided to build our own solution from scratch. ...]]></description>
			<content:encoded><![CDATA[<p>ShogunGamer&#8217;s Corey Rollins did a great interview with EA Tiburon&#8217;s Greg Rinaldi about his team&#8217;s experience using Unity to create Tiger Woods PGA Tour Online.</p>
<blockquote><p>Using Unity 3D allowed us to have a much more efficient budget, team size and timeline than we would have had if we’d decided to build our own solution from scratch.  Unity was an excellent jumping off point and allowed us to get to a playable prototype in about a month’s time with a team of approximately 5 people.  By the time we launch Tiger Woods PGA TOUR Online, we’d have been working on the project for about a year with a team of about 15-20 developers.</p></blockquote>
<p>Read the entire interview <a href="http://shogungamer.com/news/we-interview-ea-tiburon-about-their-innovative-game-tiger-woods-pga-tour-online-powered-unity-3" target="_blank">here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/09/21/rollins-rinaldi-intervie/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Unity User Meetup Tonight in Austin</title>
		<link>http://blogs.unity3d.com/2009/09/17/unity-user-meetup-tonight-in-austin/</link>
		<comments>http://blogs.unity3d.com/2009/09/17/unity-user-meetup-tonight-in-austin/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 19:48:03 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1492</guid>
		<description><![CDATA[Just a quick announcement to say that our users have organized a gathering of Unity developers in downtown Austin at 8pm tonight (Thursday) at the Driskill Hotel Bar (map).]]></description>
			<content:encoded><![CDATA[<p>Just a quick announcement to say that our users have organized a gathering of Unity developers in downtown Austin at <span>8pm tonight (Thursday) at the Driskill Hotel Bar (<a href="http://maps.google.com/maps?oe=utf-8&amp;client=firefox-a&amp;ie=UTF8&amp;q=austin+driskill&amp;fb=1&amp;gl=us&amp;hq=driskill&amp;hnear=austin&amp;cid=0,0,11587148967411462074&amp;ei=1JCySpaPNIO4swP03KCeDQ&amp;z=16&amp;iwloc=A" target="_blank">map</a>).<br />
</span></p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/09/17/unity-user-meetup-tonight-in-austin/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>GDC Austin 2009 Day 1</title>
		<link>http://blogs.unity3d.com/2009/09/17/gdc-austin-2009-day-1/</link>
		<comments>http://blogs.unity3d.com/2009/09/17/gdc-austin-2009-day-1/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 01:15:31 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1463</guid>
		<description><![CDATA[A group of us are here in Austin TX representing Unity at the Game Developers Conference Austin. The show floor just closed for the day and I wanted to give a status report of the events thus far before heading off to dinner. We&#8217;ve got a great presence on this year&#8217;s expo floor; you can&#8217;t...]]></description>
			<content:encoded><![CDATA[<p>A group of us are here in Austin TX representing Unity at the Game Developers Conference Austin. The show floor just closed for the day and I wanted to give a status report of the events thus far before heading off to dinner.</p>
<p>We&#8217;ve got a great presence on this year&#8217;s expo floor; you can&#8217;t miss it since it is nearly the first thing you see when you walk into the expo (booth #301). There has been a lot of traffic at our booth so far; we gave demonstrations of Unity and answered questions from current and prospective users all day long — we ran out of &#8220;large&#8221; t-shirts but we have some other sizes on the way!</p>
<p>One of my favorite aspects was hearing user stories and getting feedback directly from our customers; I&#8217;m so happy that we&#8217;re able to empower these creative teams!</p>
<p>We also had an opportunity to witness a really really really great project that&#8217;s being made in Unity&#8230; I hear that there will be some sort of <a href="http://www.develop-online.net/news/32868/The-Amazing-Society-picks-Unity" target="_blank">press release</a> about the company tomorrow but you&#8217;ll have to wait a while to hear any details about the project <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /> </p>
<p>If you&#8217;d like to check out EA&#8217;s Tiger Woods PGA Tour Online or if you&#8217;re considering Unity and are at GDC Austin, please come by our booth tomorrow or Friday!</p>
<p><img class="alignleft size-full wp-image-1496" title="p1010023_178" src="http://blogs.unity3d.com/wp-content/uploads/2009/09/p1010023_178.jpg" alt="p1010023_178" width="600" height="800" /></p>
]]></content:encoded>
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		<slash:comments>4</slash:comments>
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		<title>Rock, Paper, Shotgun interview with Nicholas Francis</title>
		<link>http://blogs.unity3d.com/2009/09/08/rock-paper-shotgun-interview/</link>
		<comments>http://blogs.unity3d.com/2009/09/08/rock-paper-shotgun-interview/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 10:00:03 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Company News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1504</guid>
		<description><![CDATA[Rock, Paper, Shotgun&#8217;s Jim Rossingol recently did a great interview with our very own Nicholas Francis about the history of Unity and &#8220;making tech simple&#8221;. Check it out here!]]></description>
			<content:encoded><![CDATA[<p>Rock, Paper, Shotgun&#8217;s Jim Rossingol recently did a great interview with our very own Nicholas Francis about the history of Unity and &#8220;making tech simple&#8221;. Check it out <a href="http://www.rockpapershotgun.com/2009/09/08/unitys-nicholas-francis-on-making-tech-accessible/" target="_blank">here</a>!</p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/09/08/rock-paper-shotgun-interview/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Unity iPhone 1.5 Released!</title>
		<link>http://blogs.unity3d.com/2009/08/25/unity-iphone-1-5-released/</link>
		<comments>http://blogs.unity3d.com/2009/08/25/unity-iphone-1-5-released/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 07:11:11 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Unity Products and Services]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1310</guid>
		<description><![CDATA[Today is very exciting for us because we&#8217;ve just released a much anticipated update to our iPhone development platform &#8212; Unity iPhone 1.5. Some of the highlights from this major point release include: Significant Performance Boosts Up to 3x faster than 1.0.3. Performance critical paths rewritten to take advantage of VFP coprocessor, animation skinning is...]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1313" style="margin-bottom:10px; border:0px" title="iphone_1.5_released" src="http://blogs.unity3d.com/wp-content/uploads/2009/08/iphone_1.5_released1.jpg" alt="iphone_1.5_released" width="640" height="150" /></p>
<p>Today is very exciting for us because we&#8217;ve just released a much anticipated update to our iPhone development platform &#8212; Unity iPhone 1.5.</p>
<p>Some of the highlights from this major point release include:</p>
<h3>Significant Performance Boosts</h3>
<ul style="margin-bottom: 10px; margin-top: 0px">
<li>Up to 3x faster than 1.0.3.</li>
<li>Performance critical paths rewritten to take advantage of VFP coprocessor, animation skinning is up to 4x faster.</li>
<li>Automatic batching of meshes to reduce draw calls.</li>
</ul>
<h3>Built-in Anti-piracy Protection</h3>
<ul style="margin-bottom: 10px; margin-top: 0px">
<li>Identify if Apple DRM was removed from the application bundle and modify application behaviour accordingly.</li>
</ul>
<h3>More Power</h3>
<ul style="margin-bottom: 10px; margin-top: 0px">
<li>Full support for native Objective C and C++ code opens full access to the iPhone 3.x APIs and custom plugins.</li>
<li>Access to video-playback, on screen keyboard support, and GPS/location services.</li>
<li>Support for 8-texture shading on iPhone 3GS with automatic fallbacks for iPhone 3G.</li>
</ul>
<h3>Better Docs</h3>
<ul style="margin-bottom: 10px; margin-top: 0px">
<li>Detailed instructions on iphone-specific optimizations.</li>
<li>New 150 page tutorial to get you up to speed with iPhone game making.</li>
</ul>
<p>Further information about this release, a download link for the update, and a link to the Penelope Tutorial can all be found here: <a href="http://unity3d.com/unity/whats-new/iphone-1.5">http://unity3d.com/unity/whats-new/iphone-1.5</a></p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/08/25/unity-iphone-1-5-released/feed/</wfw:commentRss>
		<slash:comments>13</slash:comments>
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		<title>Unity Awards 2009 Now Accepting Submissions!</title>
		<link>http://blogs.unity3d.com/2009/08/19/unity-awards-2009-announce/</link>
		<comments>http://blogs.unity3d.com/2009/08/19/unity-awards-2009-announce/#comments</comments>
		<pubDate>Wed, 19 Aug 2009 21:54:13 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1214</guid>
		<description><![CDATA[Submissions for the 2009 Unity Awards are now open! Our goal is to honor the very best content being made in Unity. If you&#8217;ve been working hard on a project, now is you chance to earn some recognition–and some prize money–for your efforts! Check out the official contest information and rules page for all of...]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.unity3d.com/contest/"><img class="alignleft size-full wp-image-1216" title="UA2009" src="http://blogs.unity3d.com/wp-content/uploads/2009/08/UA2009.jpg" alt="UA2009" width="276" height="173" /></a></p>
<p>Submissions for the 2009 Unity Awards are now open! Our goal is to honor the very best content being made in Unity. If you&#8217;ve been working hard on a project, now is you chance to earn some recognition–and some prize money–for your efforts!</p>
<p>Check out the official <a href="http://www.unity3d.com/contest/">contest</a> information and rules page for all of the details you need to know. We look forward to your entries!</p>
<p>*update: <em>We&#8217;re putting information about each of the entries that we receive in <a href="http://forum.unity3d.com/viewtopic.php?t=30651">this forum post</a>.</em></p>
]]></content:encoded>
			<wfw:commentRss>http://blogs.unity3d.com/2009/08/19/unity-awards-2009-announce/feed/</wfw:commentRss>
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		<title>UniKnowledge Contest</title>
		<link>http://blogs.unity3d.com/2009/08/11/uniknowledge-contest/</link>
		<comments>http://blogs.unity3d.com/2009/08/11/uniknowledge-contest/#comments</comments>
		<pubDate>Tue, 11 Aug 2009 07:44:48 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1198</guid>
		<description><![CDATA[UniKnowledge Contest: Win a Unity Pro or iPhone Advanced license and give back to the community in the process! Read the full post to find out more!]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><span id="BugEvents"><img class="size-full wp-image-1199 aligncenter" style="border: 0pt none; margin-top: 0px; margin-bottom: 0px;" title="UniKnowledge" src="http://blogs.unity3d.com/wp-content/uploads/2009/08/UniKnowledge.jpg" alt="UniKnowledge" width="237" height="63" /></span></p>
<p><span id="BugEvents">Some ambitious community members from the #unity3d IRC channel have put their heads together and organized a competition to create simple example projects and tutorials. The competition and initiative is called UniKnowledge. Here is an excerpt of their information:<br />
</span></p>
<blockquote><p><span><span style="font-weight: bold;">How it works</span><br />
As i said before, you don&#8217;t have to worry about media. We are focusing on game logic and structure here. The objective here is to develop the best sample project, not the best game. This means that you have to:</span><br />
<span></p>
<ul>
<li>Focus on the gameplay structure of the project</li>
<li>Make it playable. Play the prototype yourself and see if it plays good, smoothly</li>
<li>Explain everything you did, and how to reproduce that</li>
<li>You can use everything to aid the teaching process: videos, presentations, images, etc.</li>
<li>Comment your code!</li>
<li>Explain how and why things work</li>
</ul>
<p></span>
</p></blockquote>
<p><span>The prizes, amongst other things, include Unity Pro/iPhone Advanced licenses and cash! For full details about how you can enter the competition–and contribute to the Unity Community in the process–visit the official wiki page and forum thread:</span><br />
<span></p>
<ul>
<li><span id="BugEvents"><a rel="nofollow" href="http://www.unifycommunity.com/wiki/index.php?title=UniKnowledge">http://www.unifycommunity.com/wiki/index.php?title=UniKnowledge</a></span></li>
<li><span id="BugEvents"><a rel="nofollow" href="http://forum.unity3d.com/viewtopic.php?t=28307">http://forum.unity3d.com/viewtopic.php?t=28307</a></span></li>
</ul>
<p></span></p>
]]></content:encoded>
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		<title>Chillingo Courts Unity Developers</title>
		<link>http://blogs.unity3d.com/2009/08/06/chillingo-courts-unity-developers/</link>
		<comments>http://blogs.unity3d.com/2009/08/06/chillingo-courts-unity-developers/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 00:21:39 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Community News and Info]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1153</guid>
		<description><![CDATA[Prominent iPhone publisher Chillingo, who published Touch KO (made in Unity!), is actively courting Unity developers on our forums. If you&#8217;re working on an iPhone game in Unity, why not try contacting them?]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1154" title="img_hdr_logo_chillingo" src="http://blogs.unity3d.com/wp-content/uploads/2009/08/img_hdr_logo_chillingo.jpg" alt="img_hdr_logo_chillingo" width="389" height="114" /><br />
Prominent iPhone publisher <a href="http://www.chillingo.com/" target="_blank">Chillingo</a>, who published <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=309518895">Touch KO</a> (made in Unity!), is actively courting Unity developers <a href="http://forum.unity3d.com/viewtopic.php?t=29653" target="_blank">on our forums</a>. If you&#8217;re working on an iPhone game in Unity, why not try <a href="http://www.chillingo.com/contact" target="_blank">contacting</a> them?</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Unity iPhone Demo &#8220;Penelope&#8221; Hits The App Store</title>
		<link>http://blogs.unity3d.com/2009/08/01/unity-iphone-demo-penelope-hits-the-app-store/</link>
		<comments>http://blogs.unity3d.com/2009/08/01/unity-iphone-demo-penelope-hits-the-app-store/#comments</comments>
		<pubDate>Sat, 01 Aug 2009 16:19:08 +0000</pubDate>
		<dc:creator>Thomas Grové</dc:creator>
				<category><![CDATA[Demos, Tutorials and Tips]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1121</guid>
		<description><![CDATA[The demo team&#8217;s first example iPhone project is now available for free at the App Store. The demo is entitled Penelope and—as previously mentioned—contains examples of three different control schemes. Please check it out and look forward to a tutorial and example project in the near future!]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-657" title="iphone-102-newsletter1" src="http://blogs.unity3d.com/wp-content/uploads/2009/04/iphone-102-newsletter1.png" alt="iphone-102-newsletter1" width="625" height="340" /></p>
<p>The demo team&#8217;s first example iPhone project is now available for <strong>free</strong> at the <a href="http://unity3d.com/iphone/penelope">App Store</a>. The demo is entitled Penelope and—as <a href="http://blogs.unity3d.com/2009/06/03/iphone-tutorial-update/">previously mentioned</a>—contains examples of three different control schemes. Please check it out and look forward to a tutorial and example project in the near future!</p>
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		<slash:comments>27</slash:comments>
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