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	<title>Unity Technologies Blog &#187; Company News</title>
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	<link>http://blogs.unity3d.com</link>
	<description>A glimpse inside Unity Technologies...</description>
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		<title>Fridays Are For Fun!</title>
		<link>http://blogs.unity3d.com/2009/11/18/fridays-are-for-fun/</link>
		<comments>http://blogs.unity3d.com/2009/11/18/fridays-are-for-fun/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 09:42:15 +0000</pubDate>
		<dc:creator>Aras Pranckevičius</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Rants & Raves]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1852</guid>
		<description><![CDATA[At end of April 2009, Joachim sent this out to all developers at Unity:
We want to try one more thing&#8230; On Friday work on something cool.
I think there are a lot of low hanging fruits in Unity where somebody with drive can just do something cool that pushes us forward. Things that are hard to [...]]]></description>
			<content:encoded><![CDATA[<p>At end of April 2009, Joachim sent this out to all developers at Unity:</p>
<blockquote><p>We want to try one more thing&#8230; On Friday work on something cool.</p>
<p>I think there are a lot of low hanging fruits in Unity where somebody with drive can just do something cool that pushes us forward. Things that are hard to put in words, but just make sense when you see it done.</p>
<p>So every Friday, developers can work on something cool, something they have been craving to do for a long time. A feature, a demo, a tutorial, a video tutorial, docs, cleaning the toilet, something on the website. Whatever. Be creative, push the envelope.</p></blockquote>
<p><span id="more-1852"></span>In other words, we started to work on &#8220;anything cool&#8221; on Fridays. This was dubbed as FAFF (Fridays Are For Fun).</p>
<p>Boy, what a positive effect on team morale that was!</p>
<p>It also resulted in some FAFF work being polished &amp; promoted into official releases already. Things like:</p>
<ul>
<li><a href="http://unity3d.com/support/documentation/Components/animeditor-AnimationEvents.html">Animation Events</a> in Unity 2.6 animation editor</li>
<li>Display <a href="http://feedback.unity3d.com/pages/15792-unity/suggestions/163534">realtime brush preview</a> in terrain editing tools</li>
<li>Timeline Charts for <a href="http://unity3d.com/support/documentation/Manual/Profiler.html">Unity 2.6 profiler</a></li>
<li><a href="http://feedback.unity3d.com/pages/15792-unity/suggestions/163793">Custom Icons</a> for standalone game builds</li>
<li><a href="http://unity3d.com/support/resources/unity-extensions/head-look-controller">Head Look Controller</a> sample project</li>
<li>Precise raycast-based snapping in Unity 2.6</li>
</ul>
<p>&#8230;all started out as Friday projects!</p>
<p>Developers have experimented with lots of other stuff on Fridays. Some of them were just playing around or learning Unity better. Some Fridays were for evaluating various middleware packages, implementing some features or doing some fancy R&amp;D. Some of the projects were an interesting kind of &#8220;fun&#8221;. Like improving internal build farm setup, a system for better tracking of crash reports, improving the website, or other similar things that often involve Perl scripts. Well, eveyone has his own kind of fun <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>So yeah. On Fridays, we just ignore the schedule and work on something cool. Something that pushes our own tech &#8211; something that we can&#8217;t defend from a business standpoint but that&#8217;s just too great to not get done.  If it rocks, we&#8217;ll ship it. Because, at the end of the day &#8211; who knows where the next killer idea will come from.</p>
]]></content:encoded>
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		<slash:comments>7</slash:comments>
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		<title>2009 Unity Awards &#8211; Finalists &amp; Winners</title>
		<link>http://blogs.unity3d.com/2009/11/02/2009-unity-awards/</link>
		<comments>http://blogs.unity3d.com/2009/11/02/2009-unity-awards/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 19:36:43 +0000</pubDate>
		<dc:creator>Tom Higgins</dc:creator>
				<category><![CDATA[Community News]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1687</guid>
		<description><![CDATA[Now that we&#8217;re clear of the frantic week we call Unite 2009 let&#8217;s talk about the also incredible Unity Awards! Once again we had a huge increase in not only the total number of submissions (129!) but also in the overall content and quality of those submissions. It was a tough job to pare down [...]]]></description>
			<content:encoded><![CDATA[<p>Now that we&#8217;re clear of the frantic week we call Unite 2009 let&#8217;s talk about the also incredible Unity Awards! Once again we had a huge increase in not only the total number of submissions (129!) but also in the overall content and quality of those submissions. It was a tough job to pare down the submissions into a list of top contenders in each category, and then even tougher for our team of judges to whittle those down to a list of their top-5 favorites in each category. The end result was that 13 games in particular seemed to stand out the most as those titles occupied the top-5 positions across all four categories. Without further adieu let&#8217;s go through each of the categories and see a list of the finalists and winners&#8230;</p>
<p><strong>Best Overall</strong><br />
The best overall category is the one in which we recognize the true best-of-breed content for the year and it was a tough task to say the least. There were many titles that came close to being finalists, but ultimately only a few made that final run at the title.</p>
<p>Winner: <a title="Go to maxandthemagicmarker.com..." href="http://maxandthemagicmarker.com/">Max &amp; the Magic Marker, developed by Press Play</a><br />
<img class="aligncenter size-full wp-image-1688" title="MaxMagic" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/MaxMagic.jpg" alt="MaxMagic" width="650" height="411" /></p>
<p>Runner Up: <a title="Go to starwars.lego.com..." href="http://starwars.lego.com/en-us/FunAndGames/CloneWars-Quest-For-R2D2.aspx">Lego Star Wars: Quest for R2-D2</a>, developed by <a title="Go to threemelons.com..." href="http://www.threemelons.com/">Three Melons</a><br />
<img class="aligncenter size-full wp-image-1691" title="StarWars" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/StarWars.jpg" alt="StarWars" width="650" height="433" /></p>
<p>Finalist: <a title="Go to blurst.com..." href="http://blurst.com/paper-moon/play">Paper Moon</a>, developed by <a title="Go to infiniteammo.ca..." href="http://infiniteammo.ca/">Infinite Ammo</a><br />
Finalist: <a title="Monospace on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=302367044&amp;mt=8">Monospace</a>, developed by <a title="Go to nonverbal.ch..." href="http://www.nonverbal.ch/">Nonverbal</a><br />
Finalist: <a title="Go to enercities.eu..." href="http://www.enercities.eu/">EnerCities</a>, developed by <a title="Go to paladinstudios.com..." href="http://www.paladinstudios.com/">Paladin Studios</a></p>
<p><strong>Best iPhone Game</strong><br />
Given the popularity of iPhone/iPod touch games in general, and of course the way in which Unity iPhone has become the dominant middle-ware tool of choice, we felt it truly necessary to recognize the best iPhone games on their own.</p>
<p>Winner: <a title="Monospace on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=302367044&amp;mt=8">Monospace</a>, developed by <a title="Go to nonverbal.ch..." href="http://www.nonverbal.ch/">Nonverbal</a><br />
<img class="aligncenter size-full wp-image-1697" title="Monospace" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/Monospace.jpg" alt="Monospace" width="650" height="315" /></p>
<p>Runner Up: <a title="Samurai: Way of the Warrior on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=328219302&amp;mt=8">Samurai: Way of the Warrior</a>, developed by <a title="Go to madfingergames.com..." href="http://www.madfingergames.com/">Mad Finger Games</a><br />
<img class="aligncenter size-full wp-image-1699" title="Samurai" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/Samurai.jpg" alt="Samurai" width="650" height="315" /></p>
<p>Finalist: Snake Galaxy (now being published as <a title="Paris Galaxy on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=327904153&amp;mt=8">Paris Galaxy</a>), developed by <a title="Go to digdog-studio.com..." href="http://www.digdog-studio.com/">DigDog</a><br />
Finalist: <a title="Battle Bears on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=326979430&amp;mt=8">Battle Bears</a>, developed by <a title="Go to skyvu.net..." href="http://www.skyvu.net/">SkyVu Pictures</a> &amp; <a title="Go to games.blackish.at..." href="http://games.blackish.at/">Blackish</a><br />
Finalist: <a title="Touch KO on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=309518895&amp;mt=8">Touch KO</a>, developed by Adam and Matt Mechtley</p>
<p><strong>Best Visual Design</strong><br />
One of the exciting things about a tool like Unity is that it lets you experiment in ways you might not be able to with other tools. The rapid iterative abilities and easy work flow make experimentation easy, and that leads to some incredibly beautiful and unique visuals.</p>
<p>Winner: <a title="Go to doppelscope.com..." href="http://www.doppelscope.com/">Doppelscope</a>, developed by <a title="Go to tobiasbaumann.net..." href="http://www.tobiasbaumann.net/">Tobias Baumann</a><br />
<img class="aligncenter size-full wp-image-1702" title="Dopplescope" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/Dopplescope.jpg" alt="Dopplescope" width="650" height="406" /></p>
<p>Runner Up: <a title="Go to blurst.com..." href="http://blurst.com/blush/">Blush</a>, developed by <a title="Go to flashbangstudios.com..." href="http://www.flashbangstudios.com/">Flashbang Studios</a><br />
<img class="aligncenter size-full wp-image-1704" title="Blush" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/Blush.jpg" alt="Blush" width="650" height="487" /></p>
<p>Finalist: <a title="Go to forum.unity3d.com..." href="http://forum.unity3d.com/viewtopic.php?t=31946">Choma</a>, developed by Knife Media<br />
Finalist: <a title="Go to maxandthemagicmarker.com..." href="http://maxandthemagicmarker.com/">Max &amp; the Magic Marker, developed by Press Play</a><br />
Finalist: <a title="Go to blurst.com..." href="http://blurst.com/paper-moon/play">Paper Moon</a>, developed by <a title="Go to infiniteammo.ca..." href="http://infiniteammo.ca/">Infinite Ammo</a></p>
<p><strong>Best Technical Achievement</strong><br />
To go along with rewarding the best visual effort we wanted to recognize those titles that displayed solid technical achievement as there are so many folks out there pushing the technical boundaries with Unity. This category was extra tough as we all have our pet areas of interest with our technology, audio, shading/graphics, game play mechanic and more.</p>
<p>Winner: <a title="Go to blurst.com..." href="http://blurst.com/blush/">Blush</a>, developed by <a title="Go to flashbangstudios.com..." href="http://www.flashbangstudios.com/">Flashbang Studios</a><br />
<img class="aligncenter size-full wp-image-1704" title="Blush" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/Blush.jpg" alt="Blush" width="650" height="487" /></p>
<p>Runner Up: <a title="Go to maxandthemagicmarker.com..." href="http://maxandthemagicmarker.com/">Max &amp; the Magic Marker, developed by Press Play</a><br />
<img class="aligncenter size-full wp-image-1688" title="MaxMagic" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/MaxMagic.jpg" alt="MaxMagic" width="650" height="411" /></p>
<p>Finalist: <a title="Go to blurst.com..." href="http://blurst.com/time-donkey/">Time Donkey</a>, developed by <a title="Go to flashbangstudios.com..." href="http://www.flashbangstudios.com/">Flashbang Studios</a><br />
Finalist: <a title="Touch KO on the AppStore" href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=309518895&amp;mt=8">Touch KO</a>, developed by Adam and Matt Mechtley<br />
Finalist: <a title="Go to supervoleibrasil.com.br..." href="http://www.supervoleibrasil.com.br/">Super Volei Brasil 2</a>, developed by <a title="Go to aquiris.com.br..." href="http://www.aquiris.com.br/">Aquiris</a></p>
<p><strong>Closing Thoughts</strong><br />
As I noted up top there were 129 separate entries at the beta stage and that&#8217;s an awesome turn out! I know that not all of you were able to get a final build submitted and certainly not all of you made it into the final judging stage (involved roughly 30 entries), and even fewer of you made it into the top-5 finalist categories. But through it all the hard work and effort the Unity community puts forth to make killer content is a critical component in driving our technology forward. Content is king y&#8217;all, and without you I don&#8217;t know where our tech would be. So thanks to everyone that participated in this year&#8217;s Unity Awards and a huge round of applause and hefty kudos to the finalists, and especially the winners. Rock on!</p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<title>Unite 2009, it&#8217;s a wrap, see you next time!</title>
		<link>http://blogs.unity3d.com/2009/11/02/unite-2009-its-a-wrap/</link>
		<comments>http://blogs.unity3d.com/2009/11/02/unite-2009-its-a-wrap/#comments</comments>
		<pubDate>Sun, 01 Nov 2009 22:48:49 +0000</pubDate>
		<dc:creator>Tom Higgins</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Rants & Raves]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1667</guid>
		<description><![CDATA[
Wow, Unite 2009 has come to a close and once again it was an awesome/incredible/crazy/you-name-it week! Now that I&#8217;ve had a day or so to rest and recuperate a bit I figured I&#8217;d take a few minutes and jot down some notes and comments about last week&#8217;s event. Read on for my thoughts and post [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-1668" title="IMG_0118" src="http://blogs.unity3d.com/wp-content/uploads/2009/11/IMG_0118.jpg" alt="IMG_0118" width="640" height="320" /></p>
<p>Wow, <a title="Unite 2009" href="http://unity3d.com/unite/">Unite 2009</a> has come to a close and once again it was an awesome/incredible/crazy/you-name-it week! Now that I&#8217;ve had a day or so to rest and recuperate a bit I figured I&#8217;d take a few minutes and jot down some notes and comments about last week&#8217;s event. Read on for my thoughts and post up some comments if you have any questions.</p>
<p><strong>Content is King</strong><br />
We all know the phrase &#8220;content is king&#8221; when thinking about web technologies like ours*, but I think that also applies to conferences as well. The truth is that without high-quality sessions that offer attendees something valuable, our conference wouldn&#8217;t be worth much. The good thing is that I think we offered some incredible sessions this week and that feeling was backed-up by the in-person feedback I received on site. Many attendees indicated to me that they felt that each day offered them material they found interesting and more importantly useful. So for that I have to thank the crew internally at Unity Tech as we had many of us up on stage delivering presentations or assisting attendees during hands-on lab. Additionally I have to thank the awesome 3rd party speakers that showed up to deliver presentations as well, they volunteered their valuable time to help others learn more about Unity and that&#8217;s a generous offer to say the least. So, content is king even at conferences and all signs seem to indicate that was the case this year once again.</p>
<p><em>*If you don&#8217;t then know this, it&#8217;s an indication that for tech companies like us having great content in production is critical. We can have the greatest tech available but if nobody is using it to make cool stuff then who&#8217;s really going to know about it or care? So, &#8220;content is king&#8221;!</em></p>
<p><strong>Some Incredible Numbers</strong><br />
This past week offered up some incredible numbers that show how much this conference has grown. Just two years ago we held our first conference, <a title="Unite 2007" href="http://unity3d.com/unite/2007">Unite 2007</a>, in San Francisco and were excited that we had something like 80 people in attendance and we offered 11 presentations. Then a year later we held the conference again, <a title="Unite 2008" href="http://unity3d.com/unite/2008">Unite 2008</a> was in Copenhagen and it grew even larger attracting roughly 170 people who were there to take in a total of 15 presentations. So this year we held the conference for the third time, again back in San Francisco and the attendance growth continued once again as we had over 350 people in town to attend 21 presentations and 3 classes, this time over four days (compared to prior years being 3-day events). So we&#8217;ve gone from 80 to 170 to 350+, and I say 350+ as we had all 437 seats in the Cowell Theater full for the keynote, but many of those were press/media/guests there for that presentation only, we had 350+ there regularly despite a much higher peak number. Beyond that we offered more hands-on lab, we had a bunch more Unity Awards entries (a separate blog post on that is coming!) and we had a significantly larger Unity Tech employee contingent on site as almost all of our 50+ employees were on site. Simply incredible&#8230;</p>
<p><strong>Our Community is Awesome</strong><br />
Once again I have to say that the Unity Community rocks! Not only did members of the community step up and deliver presentations, but a bunch more were simply there in attendance welcoming all the community newcomers that were getting introduced and they were all spending time networking, talking about Unity and sharing what they know. We spent lots of time socializing at the <a title="Pre-Unite Monday Night User Meeting" href="http://forum.unity3d.com/viewtopic.php?t=33916">Pre-Unite Monday Night User Meeting</a>, the Wednesday night <a title="Unity User Group &quot;Drink &amp; Shoot&quot; Party" href="http://forum.unity3d.com/viewtopic.php?t=34697">Unity User Group &#8220;Drink &amp; Shoot&#8221; Party</a> thrown by the folks at <a title="Go to dimerocker.com..." href="http://www.dimerocker.com">dimeRocker</a> and then once again at the official conference party Thursday night. I spent a ton of time each day at the show talking with forum regulars and community newbies, with lots of Flash users looking to make the jump on up to folks that have been using Unity since before I arrived on the scene. So again this past week showed just how awesome of a community we have and so I thank everyone of you (those that could attend as well as those that could not), y&#8217;all truly help make Unity and our Unite conferences something special.</p>
<p><strong>What&#8217;s Next?</strong><br />
First up is a bit of rest, then come Monday morning we&#8217;ll be back at it as there&#8217;s a lot to do. First up will be some website updates to both the Unite pages as well as some information about this year&#8217;s Unity Awards finalists and winners. Then we&#8217;ll work with the awesome guys from <a title="Go to shiftcontrol.dk..." href="http://www.shiftcontrol.dk">ShiftControl</a> to get the session videos they helped record prepared and posted online in a much faster manner than years prior. Then after that we&#8217;ll start looking forward to next year&#8217;s event, where it might be held and how many people we might think will attend. Given the progression we&#8217;ve seen it could be even crazier next year and without a doubt that&#8217;s exciting beyond belief, I can only imagine what it&#8217;s going to be like.</p>
<p><strong>One Last Reminder, Thanks To&#8230;</strong><br />
The incredible crew from <a title="Go to melonscatering.com" href="http://www.melonscatering.com/">Melons Catering</a> who delivered top-notch food each and every day. The crew at the <a title="Go to fortmason.org..." href="http://www.fortmason.org/">Fort Mason Center</a> that helped us put on a great show. Everyone at Unity Technologies for an awesome week of hard work, I know we put y&#8217;all through your paces so thanks for stepping up! To each and every 3rd party presenter, I know you put in your own time to prepare and deliver those, it&#8217;s appreciated. To <a title="Go to shiftcontrol.dk..." href="http://www.shiftcontrol.dk/">ShiftControl</a> who came on-site to handle the session recording, putting in some seriously long hours working under lots of stress with nary a sign of cracking. And finally, one last thanks to everyone that was there in attendance, conferences like this take a massive amount of work, induce mountains of stress and likely age us prematurely, but knowing that y&#8217;all enjoyed the week and that you learned a lot along the way makes it all worth it.</p>
<p>See you next year!</p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<item>
		<title>Unite 09 Day 2</title>
		<link>http://blogs.unity3d.com/2009/10/29/unite-09-day-2/</link>
		<comments>http://blogs.unity3d.com/2009/10/29/unite-09-day-2/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 01:33:04 +0000</pubDate>
		<dc:creator>Juan Sebastian Muñoz</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Rants & Raves]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1651</guid>
		<description><![CDATA[So finally I&#8217;m uploading the photos after a day of great news!
First we start with all the people crowded at the hall of the conference room:

Also some of the Unity guys were waiting for the big event!
Then we were able to get into the room, everyone was very excited!
Finally the keynote started! Big news about [...]]]></description>
			<content:encoded><![CDATA[<p>So finally I&#8217;m uploading the photos after a day of great news!</p>
<p>First we start with all the people crowded at the hall of the conference room:<br />
<img class="aligncenter size-large wp-image-1653" title="DSC01131" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01131-1024x768.jpg" alt="DSC01131" width="655" height="491" /><br />
<span id="more-1651"></span><img class="aligncenter size-large wp-image-1652" title="DSC01130" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01130-1024x768.jpg" alt="DSC01130" width="655" height="491" />Also some of the Unity guys were waiting for the big event!</p>
<p><img class="aligncenter size-large wp-image-1655" title="DSC01140" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01140-1024x768.jpg" alt="DSC01140" width="655" height="491" />Then we were able to get into the room, everyone was very excited!</p>
<p><img class="aligncenter size-large wp-image-1656" title="DSC01144" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01144-1024x768.jpg" alt="DSC01144" width="655" height="491" />Finally the keynote started! Big news about Unity 2.6 and Unity indie becoming free!</p>
<p><img class="aligncenter size-large wp-image-1657" title="DSC01148" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01148-1024x768.jpg" alt="DSC01148" width="655" height="491" />Our special guest from EA finished the keynote.</p>
<p><img class="aligncenter size-large wp-image-1659" title="DSC01154" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01154-1024x768.jpg" alt="DSC01154" width="655" height="491" />After the keynote Joachim, Lucas and Joe Robins showed us new things in 2.6 (the profiler and the new animation system).</p>
<p><img class="aligncenter size-large wp-image-1658" title="DSC01153" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01153-1024x768.jpg" alt="DSC01153" width="655" height="491" /><br />
<img class="aligncenter size-large wp-image-1660" title="DSC01157" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01157-1024x768.jpg" alt="DSC01157" width="655" height="491" /></p>
<p>Then after the &#8220;new things in Unity 2.6&#8243; talk, we got our lunch, and some people came to our open mic and showed off their projects.<br />
<img class="aligncenter size-large wp-image-1661" title="DSC01158" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01158-1024x768.jpg" alt="DSC01158" width="655" height="491" /></p>
<p>After that there were more talks, but the battery of my camera died <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /> </p>
<p>Stay tuned for tomorrow&#8217;s photos!</p>
]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>A free Unity?</title>
		<link>http://blogs.unity3d.com/2009/10/29/a-free-unity/</link>
		<comments>http://blogs.unity3d.com/2009/10/29/a-free-unity/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 22:26:28 +0000</pubDate>
		<dc:creator>David Helgason</dc:creator>
				<category><![CDATA[Company News]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1647</guid>
		<description><![CDATA[Short answer: yes!
Long answer: read on  
At the Unite 2009 conference we just announced that Unity Indie would be discontinued and that a new version of Unity (called just &#8220;Unity&#8221;) would be made free. Of course this requires some explanation, and since the forums (as well as Twitter and the rest of the interwebs) [...]]]></description>
			<content:encoded><![CDATA[<p>Short answer: yes!</p>
<p>Long answer: read on <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>At the Unite 2009 conference we just announced that Unity Indie would be discontinued and that a new version of Unity (called just &#8220;Unity&#8221;) would be made free. Of course this requires some explanation, and since the forums (as well as Twitter and the rest of the interwebs) are aflame with speculation I think I better get started explaining.</p>
<p><strong>Unity Indie no more</strong></p>
<p>Unity Indie was a cool product. It was very featureful, enabling production of rich 3D games and other interactive content for the web and standalone PC and Mac builds too. And it was a commercial product too: it cost $199 and you were explicitly allowed to sell your work and make money with it. This was no &#8220;hobbyist&#8221; or &#8220;noncommercial&#8221; license. </p>
<p>But also it&#8217;s not been a significant part of our business at all: Unity Pro, Unity Wii and Unity iPhone for the bulk of our (rapidly growing) livelyhood. </p>
<p>However what we liked about Unity Indie was that it allowed many many people to get started with Unity. These people are hobbyists, students, professional and amateur independent developers, as well as teenagers and kids. And many of them are really valuable to the community.</p>
<p><strong>Instead, a free Unity</strong></p>
<p>Today we launched a new product called just &#8220;Unity&#8221;. It has the same features as Unity Indie had, and the same license (and can thus be used commercially). The only difference will be that it&#8217;s free of charge. No time limits, no trials. Just a registration and a download, and you&#8217;re good to go.</p>
<p>This new product won&#8217;t do anything funky or strange. There&#8217;s no forced advertising, there&#8217;s no new requirements to share your revenue with us, and there&#8217;s no &#8220;crapware&#8221; or &#8220;adware&#8221; installed with it.</p>
<p><strong>Indie customers, expect an email from us</strong></p>
<p>Secondly, we understand that people who recently bought Unity Indie might feel really unlucky. Every single Unity 2.x Indie license owner will be offered to upgrade to Unity Pro or to add Unity iPhone Basic to their license for a big discount. And everyone who bought Unity Indie in the last sixty days are alternately being offered full refunds if they don&#8217;t wish to upgrade. </p>
<p>These emails are going out in the next couple of days so please bear with us while we&#8217;re inundated with excitement and while we try not to make our severs overheat <img src='http://blogs.unity3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Feel free to discuss this here or on the forums (http://forum.unity3d.com/viewtopic.php?t=34991), and we&#8217;ll try to answer your questions although we are also really busy at the conference (it&#8217;s awesome by the way, so many great people).</p>
<p><strong>UPDATE: </strong>A few people asked if this move had anything to do with our new investors. It&#8217;s a fair question, but we had been thinking about this much longer. However when we told them, they were very supportive of the idea. </p>
<p><strong>UPDATE 2: </strong>Thanks for the comments. A few questions have been asked repeatedly here and in our forums, so <a href="http://forum.unity3d.com/viewtopic.php?p=221471#221471">I addressed them here</a>.</p>
]]></content:encoded>
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		<title>Unite 2009: Day 2 Begins</title>
		<link>http://blogs.unity3d.com/2009/10/28/unite-2009-day-2-begins/</link>
		<comments>http://blogs.unity3d.com/2009/10/28/unite-2009-day-2-begins/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 16:22:06 +0000</pubDate>
		<dc:creator>Tom Higgins</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Rants & Raves]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1640</guid>
		<description><![CDATA[
As the sun rises over San Franciso we&#8217;re gearing up for another exciting day at Unite 2009. Yesterday was a new experiment for us in having a day of classes added on to the conference and from what I saw it was a huge success. In one room we had a &#8220;Unity for Unity Developers&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-1641" title="IMG_0360" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/IMG_0360.jpg" alt="IMG_0360" width="640" height="320" /></p>
<p>As the sun rises over San Franciso we&#8217;re gearing up for another exciting day at Unite 2009. Yesterday was a new experiment for us in having a day of classes added on to the conference and from what I saw it was a huge success. In one room we had a &#8220;Unity for Unity Developers&#8221; track with three 2-hour classes taught by our in-house experts (Nicholas, Aras, Joachim and Lucas) and so far the feedback forms show that folks learned a lot. At the same time in another room we had a &#8220;Unity for Flash Developers&#8221; track that featured four speakers (myself included) delivering one-hour sessions introducing Flash developers to Unity. The speakers were me, John Grden (engineer on Papervision3D), Paul Tondeur (author of a book about Papervision3D) and Mauricio Longoni (noted Unity community member already). All the sessions were great and the word around the conference was all positive.</p>
<p>Today we&#8217;re back to our &#8220;normal&#8221; agenda, three days of technical sessions. The view above is what I was lucky enough to take in while sipping my coffee outside the event center this morning at 7:30am or so. I&#8217;m strangely sleeping too little yet extremely amped up with energy. The vibe and excitement from everyone in attendance is great and it&#8217;s only going to get better. In 45 minutes the keynote starts and then day #2 begins&#8230; Here we go!</p>
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		<title>Unite 09 Day 1</title>
		<link>http://blogs.unity3d.com/2009/10/28/unite-09-day-1/</link>
		<comments>http://blogs.unity3d.com/2009/10/28/unite-09-day-1/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 02:13:45 +0000</pubDate>
		<dc:creator>Juan Sebastian Muñoz</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Rants & Raves]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1611</guid>
		<description><![CDATA[For those who couldn&#8217;t come or those who didn&#8217;t know, today was the first day of Unite 09, everything was great!
Still we had some minor technical issues with the Internet, but we finally handled them.
So on this first day, here are some photos:
The Unity Conference entrance.


Bas Smit unpacking, and getting ready for helping set up [...]]]></description>
			<content:encoded><![CDATA[<p>For those who couldn&#8217;t come or those who didn&#8217;t know, today was the first day of Unite 09, everything was great!</p>
<p>Still we had some minor technical issues with the Internet, but we finally handled them.</p>
<p>So on this first day, here are some photos:</p>
<p style="text-align: center; "><img class="size-large wp-image-1622 aligncenter" title="Unity Logo Entrance" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC010911-1024x768.jpg" alt="Unity Logo Entrance" width="648" height="486" />The Unity Conference entrance.</p>
<p><span id="more-1611"></span></p>
<p style="text-align: center; "><img class="aligncenter size-large wp-image-1620" title="DSC01089" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC010891-1024x768.jpg" alt="DSC01089" width="655" height="491" /></p>
<p style="text-align: center; ">Bas Smit unpacking, and getting ready for helping set up the event.</p>
<p style="text-align: center; ">
<p style="text-align: center; "><img class="aligncenter size-large wp-image-1621" title="DSC01090" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC010901-1024x768.jpg" alt="DSC01090" width="655" height="491" />Some of the Unity crew helping out with the lanyards.</p>
<p style="text-align: center; ">
<p style="text-align: center;"><img class="size-large wp-image-1624 aligncenter" title="DSC01093" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC010931-1024x768.jpg" alt="DSC01093" width="614" height="461" /></p>
<p style="text-align: center;">
<p style="text-align: center;"><img class="size-large wp-image-1625 aligncenter" title="DSC01099" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01099-1024x768.jpg" alt="DSC01099" width="614" height="461" /></p>
<p style="text-align: center;">Both talks started at the same time; above is seen Aras&#8217; talk about image effects and Tom Higgins with his basic introduction to Unity.</p>
<p style="text-align: center;">
<p style="text-align: center;"><img class="size-large wp-image-1616 aligncenter" title="DSC01093" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01093-1024x768.jpg" alt="DSC01093" width="655" height="491" />All the conference center was full.</p>
<p><img style="display: block; margin-left: auto; margin-right: auto; border: 0px initial initial;" title="DSC01104" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01104-1024x768.jpg" alt="DSC01104" width="655" height="491" />After Aras&#8217; talk, Nicholas started his talk about UnityGUI.</p>
<p style="text-align: center;">
<p style="text-align: center;"><img class="aligncenter size-large wp-image-1615" title="DSC01092" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01092-1024x768.jpg" alt="DSC01092" width="655" height="491" />Then after Nicholas finished his talk it was lunch time! We where all pretty hungry!</p>
<p style="text-align: center;">
<p style="text-align: center;"><img class="aligncenter size-large wp-image-1628" title="DSC01107" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01107-1024x768.jpg" alt="DSC01107" width="655" height="491" />Everyone was chilling out at lunch, but not the Unity crew!</p>
<p style="text-align: center;"><img class="aligncenter size-large wp-image-1629" title="DSC01109" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01109-1024x768.jpg" alt="DSC01109" width="655" height="491" />Then, finally Joachim and Lucas began the performance optimization talk showing the profiler that is coming in 2.6!</p>
<p style="text-align: center;">
<p style="text-align: center;"><img class="aligncenter size-large wp-image-1630" title="DSC01112" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/DSC01112-1024x768.jpg" alt="DSC01112" width="655" height="491" />At the end Lucas and Joachim solved some questions about the performance optimization talk.</p>
<p style="text-align: center;">
<p style="text-align: left;">Stay tuned for more images tomorrow!</p>
<p style="text-align: center;">
<p style="text-align: center;">
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		<title>Preparing Unite</title>
		<link>http://blogs.unity3d.com/2009/10/26/preparing-unite/</link>
		<comments>http://blogs.unity3d.com/2009/10/26/preparing-unite/#comments</comments>
		<pubDate>Sun, 25 Oct 2009 23:02:46 +0000</pubDate>
		<dc:creator>Nicholas Francis</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Rants & Raves]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1602</guid>
		<description><![CDATA[So, a bunch of us are busy getting everything ready for Unite &#8211; check out this people of guys who&#8217;s responsible for doing the conference visuals. It&#8217;s a pretty sweet setup (and this is just whatever gear they could fit in their hand luggage).
The projection image on the wall is the final result of camera [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-1606" title="photo" src="http://blogs.unity3d.com/wp-content/uploads/2009/10/photo1.jpg" alt="photo" width="300" height="225" />So, a bunch of us are busy getting everything ready for Unite &#8211; check out this people of guys who&#8217;s responsible for doing the conference visuals. It&#8217;s a pretty sweet setup (and this is just whatever gear they could fit in their hand luggage).</p>
<p>The projection image on the wall is the final result of camera input and the presenter slides which will get liveedited to a separate machine. They&#8217;re mixing everything in realtime using <a href="http://www.modul8.ch/">modul8</a> vj software.</p>
<p>We&#8217;ll also be color-keying in the conference visuals with our slides. Cool stuff &#8211; I just hope it doesn&#8217;t crash&#8230;</p>
]]></content:encoded>
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		<title>Unite &#8216;09 tickets now on sale!</title>
		<link>http://blogs.unity3d.com/2009/09/17/unite-09-tickets-now-on-sale/</link>
		<comments>http://blogs.unity3d.com/2009/09/17/unite-09-tickets-now-on-sale/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 16:59:14 +0000</pubDate>
		<dc:creator>Tom Higgins</dc:creator>
				<category><![CDATA[Community News]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Events]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1485</guid>
		<description><![CDATA[
We&#8217;re happy to announce that tickets to this year&#8217;s Unite &#8216;09 conference are now on sale! This year&#8217;s event is a bit different than the prior two years as there is now an optional lead-in day of classes that folks can attend. The conference runs Tuesday to Friday, October 27th to the 30th, Tuesday is [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-1487" title="unite-sf" src="http://blogs.unity3d.com/wp-content/uploads/2009/09/unite-sf.jpg" alt="unite-sf" width="640" height="180" /></p>
<p style="text-align: justify;">We&#8217;re happy to announce that tickets to this year&#8217;s <a href="http://unity3d.com/unite">Unite &#8216;09</a> conference are now on sale! This year&#8217;s event is a bit different than the prior two years as there is now an optional lead-in day of classes that folks can attend. The conference runs Tuesday to Friday, October 27th to the 30th, Tuesday is a day of classes whereas Wednesday through Friday is a three day conference featuring fifteen technical sessions on a number of topics. All in all it&#8217;s going to be another great event!
</p>
<p style="text-align: justify;">For more information about <a href="http://unity3d.com/unite">Unite &#8216;09</a> please visit the following URL:</p>
<p style="text-align: justify;"><a href="http://unity3d.com/unite">http://unity3d.com/unite</a></p>
<p style="text-align: justify;">To go ahead and buy your tickets today please visit our online store at the following URL:</p>
<p style="text-align: justify;"><a href="https://store.unity3d.com/shop/unite">https://store.unity3d.com/shop/unite</a></p>
<p style="text-align: justify;">We&#8217;ll see you in San Francisco!</p>
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		<title>Summer of Code: Detonator Framework Released!</title>
		<link>http://blogs.unity3d.com/2009/09/17/summer-of-code-detonator-framework-released/</link>
		<comments>http://blogs.unity3d.com/2009/09/17/summer-of-code-detonator-framework-released/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 12:27:36 +0000</pubDate>
		<dc:creator>Rune Skovbo Johansen</dc:creator>
				<category><![CDATA[Community News]]></category>
		<category><![CDATA[Company News]]></category>
		<category><![CDATA[Unity Summer of Code]]></category>

		<guid isPermaLink="false">http://blogs.unity3d.com/?p=1434</guid>
		<description><![CDATA[This blog post is written by Ben Throop who has been working on a Detonator framework to generate great-looking explosions in Unity games. The project was one of the four selected projects that were selected for the Unity Summer of Code and the first to be wrapped up and released.

Explosions are a really common element [...]]]></description>
			<content:encoded><![CDATA[<p><em>This blog post is written by </em><em>Ben Throop</em><em> who has been working on a <a href="http://unity3d.com/support/resources/unity-extensions/explosion-framework">Detonator framework</a> to generate great-looking explosions in Unity games. The project was one of the <a href="../2009/07/22/unity-summer-of-code-takes-off/">four selected projects</a> that were selected for the <a href="http://unity3d.com/usc/">Unity Summer of Code</a> and the first to be wrapped up and released.</em></p>
<p><img src="http://blogs.unity3d.com/wp-content/uploads/2009/08/Detonator-Logo.png" alt="Detonator Logo" title="Detonator Logo" width="101" height="71" class="alignright size-full wp-image-1304" /></p>
<p>Explosions are a really common element in games, but they can be difficult to create. Starting from scratch can be time consuming and requires expertise with particle systems, lighting, texturing, and animation. Tweaking existing effects to fit a game can also be a challenge because its difficult to change the size or color of a set of particle emitters in unison. Making explosions should be fun, fast, and rewarding instead. That&#8217;s why Detonator was created.</p>
<p><center><!-- Smart Youtube --><span class="youtube"><object width="480" height="360"><param name="movie" value="http://www.youtube.com/v/wh-vctBPRxc&amp;rel=1&amp;color1=d6d6d6&amp;color2=f0f0f0&amp;border=&amp;fs=1&amp;hl=en&amp;autoplay=&amp;showinfo=0&amp;iv_load_policy=3&amp;showsearch=0&amp;ap=%2526fmt%3D22" /><param name="allowFullScreen" value="true" /><embed wmode="transparent" src="http://www.youtube.com/v/wh-vctBPRxc&amp;rel=1&amp;color1=d6d6d6&amp;color2=f0f0f0&amp;border=&amp;fs=1&amp;hl=en&amp;autoplay=&amp;showinfo=0&amp;iv_load_policy=3&amp;showsearch=0&amp;ap=%2526fmt%3D22" type="application/x-shockwave-flash" allowfullscreen="true" width="480" height="360" ></embed><param name="wmode" value="transparent" /></object></span></center></p>
<p><span id="more-1434"></span><br />
Detonator for Unity makes incorporating good explosions easier for all types of developers. At its most basic level, Detonator is a component that can be attached to any GameObject. At runtime it then creates an explosion with configurable color, size, duration, detail, and sub-elements like sparks, smoke, and shockwaves. For those that want to dig in a bit, Detonator is an explosion framework. Customize each sub-component or create new ones if you want to write a bit of code. Tweak detail levels with a single parameter and save your favorites to prefabs&#8230; or dynamically link color to damage type and size to damage amount! </p>
<p>Test out the explosions generated with Detonator for yourself below. Click to start the webplayer:</p>
<p><em>Please view the full post to see the Unity content.</em></p>
<p>If you&#8217;re doing explosions in your Unity game, Detonator can probably help you create good looking, scalable effects in less time!</p>
<p><em>Get the <a href="http://unity3d.com/support/resources/unity-extensions/explosion-framework">Detonator Parametric Explosion Framework</a> from our Resources section and populate your own game with spectacular explosions. If you&#8217;d like to follow the continued development, check out Ben&#8217;s site at <a href="http://variancetheory.com" target="_blank">http://variancetheory.com</a>.</em></p>
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		<slash:comments>28</slash:comments>
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