As Unity Ads engineering team, we got invited to the DEVOPS 2018 conference in Helsinki in December 2018, to present how we have approached ... Read more
Elevating inventory quality: app-ads.txt and Open Measurement
As programmatic continues to evolve into the dominant method of buying digital ads, the landscape has grown to be more complex with a seemingly endless cast of publishers and intermediaries. Agencies and advertisers struggle to gain share of attention with their target audience i... Read more
As programmatic continues to evolve into the dominant method of buying digital ads, the landscape has grown to be more complex with a seemingly endless cast of publishers and intermediaries. Agencies and advertisers struggle to gain share of attention with their target audience i... Read more
Creative professionals are struggling to implement augmented reality
Unity is closing the gap by making AR easy to integrate with web and app experiences, and by eliminating technical and cost barriers. Each year, the brightest minds in... Read more
Add features powered by Unity to native mobile apps
Unity 2019.3 will add support for using Unity as a library controlled by native Android/Java and iOS/Objective C apps so you can easily insert AR and other Unity features... Read more
Unity ranks top of the charts in the Singular 2019 ROI Index
The Singular 2019 ROI Index is in, and Unity ranks as a top-performing ad network for mobile marketers on iOS and Android globally. Let’s take a look at the report highli... Read more
In October, we released our most comprehensive monetization solution to date, Monetization SDK 3.0. It’s the first SDK we’ve released that g... Read more
As a game developer, your ultimate goal is to create an innovative, engaging, and fun experience for your players. This process requires not... Read more
Everyone loves something new. New ad formats, new advertisers, and new content means more options to create something unique and engaging. W... Read more
Advertisers, at their core, are storytellers. And VR is the most powerful storytelling medium ever created. Users can be transported into an... Read more
Agatha Bochenek • December 13, 2017
It’s finally here! In July, Unity announced our partnership with Lionsgate to create a first-of-its-kind, immersive virtual reality advertis... Read more
The Unity R&D Content team’s latest demo is a complete free-to-play (F2P) mobile game, which makes full use of more Unity features, like... Read more
Don’t go chasin’ waterfalls - the future of in-app advertising is with Unified Auction. Zynga goes exclusive with Unity We’re thrilled to ... Read more
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