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Unity ranks top of the charts in the Singular 2019 ROI Index

febrero 27, 20198

The Singular 2019 ROI Index is in, and Unity ranks as a top-performing ad network for mobile marketers on iOS and Android globally. Let’s take a look at the report highlights and dive into our approach to user acquisition (UA) and how we enable marketers to grow their game busine... Leer más

The Singular 2019 ROI Index is in, and Unity ranks as a top-performing ad network for mobile marketers on iOS and Android globally. Let’s take a look at the report highlights and dive into our approach to user acquisition (UA) and how we enable marketers to grow their game busine... Leer más

Building large scale cloud infrastructure using shared components

febrero 6, 20194

As Unity Ads engineering team, we got invited to the DEVOPS 2018 conference in Helsinki in December 2018, to present how we have approached the challenge of scaling up ou... Leer más

New year, new Ad formats

enero 24, 20193

In October, we released our most comprehensive monetization solution to date, Monetization SDK 3.0. It’s the first SDK we’ve released that goes beyond ads – where Unity c... Leer más

Unity’s Operate Dashboard: How to measure, monitor and optimize your free-to-play game for success

octubre 12, 20185

As a game developer, your ultimate goal is to create an innovative, engaging, and fun experience for your players. This process requires not only a great deal of creativi... Leer más

Unity releases Google advertising for developers

Everyone loves something new. New ad formats, new advertisers, and new content means more options to create something unique and engaging. W... Leer más

+1 agosto 7, 201815

3 Ways to make more money with Unity IAP Promo.

Take your monetization to the next level by promoting in-app purchases (IAPs) throughout the player lifecycle. New from Unity, IAP Promo ... Leer más

marzo 18, 20181

Interactive VR ad achieves higher emotional response than traditional formats

Advertisers, at their core, are storytellers. And VR is the most powerful storytelling medium ever created. Users can be transported into an... Leer más

diciembre 13, 2017

VR Advertising: Experience Lionsgate’s JIGSAW in VR with a “Virtual Room” Ad

It’s finally here! In July, Unity announced our partnership with Lionsgate to create a first-of-its-kind, immersive virtual reality advertis... Leer más

octubre 20, 20173

What this cool cat can teach you about mobile free-to-play games

The Unity R&D Content team’s latest demo is a complete free-to-play (F2P) mobile game, which makes full use of more Unity features, like... Leer más

agosto 15, 201730

Zynga & Unity: Exclusive Rewarded Advertising

Don’t go chasin’ waterfalls - the future of in-app advertising is with Unified Auction. Zynga goes exclusive with Unity We’re thrilled to ... Leer más

agosto 2, 20173

Unity’s future of VR ads and how Cinemachine and Timeline will change storytelling as we know it

Introducing Unity to a whole new audience We recently had a fantastic showing at the VR in the Sky event in New York City. Part of VR Soc... Leer más

julio 22, 20172

Hackers, InterWebz, and Fish Tacos

In the harsh chill of a San Diego February... Well, it was a little drizzly and we couldn't wear shorts (most of the time). Anyway... 1... Leer más

febrero 22, 20174

Just in time for the holidays – How to get the most out of currency sales

Rewarded video ads can be an effective way to generate revenue for your mobile game. In fact, if you design ad implementations well and offe... Leer más

diciembre 7, 20164