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How Mindstorm answers the million-dollar question about players

enero 24, 2017

The Games-as-a-Service model offers a way to keep your mobile games fresh because you can continually release launch campaigns, IAP sales, g... Leer más

Just in time for the holidays – How to get the most out of currency sales

diciembre 7, 20164

Rewarded video ads can be an effective way to generate revenue for your mobile game. In fact, if you design ad implementations well and offe... Leer más

The case of the missing revenue

agosto 5, 20166

Starring Unity Analytics “It is a capital mistake to theorize before you have all the evidence,” wrote Sir Arthur Conan Doyle in one of his... Leer más

Stoking the fire: Heatmaps Rekindled

junio 29, 201616

The heat is on! Last year, Unity Analytics released our beta version of the Heatmap system. It arose from a hack week project, which itself... Leer más

Best practices for rewarded video ads

abril 20, 201611

A recent study, “In-Game Advertising the Right Way: Monetize, Engage, Retain” which emerged from a survey of over 2,000 mobile game develope... Leer más

New study reveals the future of mobile game monetization

abril 6, 201628

A new Unity report called, “In-Game Advertising the Right Way: Monetize, Engage, Retain” indicates that any preconceptions one might have ab... Leer más

Ad engagement sending Futureplay’s revenue through the roof

marzo 14, 201610

“Our success wouldn’t have been possible without Unity’s great tools," says Jami Laes, Co-founder and CEO of Futureplay while looking back o... Leer más

The State of Game Performance Reporting

diciembre 2, 20158

Many of you have been using our Game Performance Reporting service to get crash reports, and asked questions about our plans going forward. ... Leer más

Unite 2015 – New Features for Unity Cloud Build

septiembre 24, 201515

Greetings! At Unite, we announced the latest and greatest update to Unity Cloud Build. We’ve been listening to your feedback, and have been ... Leer más

Showing ads in your game to make money

febrero 2, 201519

A game’s success isn’t determined only by how innovative or popular it is, but also by how effectively it can financially support its creato... Leer más

An introduction to advertising

enero 20, 201520

Welcome to the big bad world of advertising. As a game developer, advertising can be a little overwhelming. How do I make money? How do I ac... Leer más

ANNOUNCING THE UNITY ANALYTICS OPEN BETA

enero 15, 201528

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Crossy Road and Unity Ads

enero 13, 201516

UPDATE: Now at $3 million At our GDC event, we were proud to announce that the iOS version of Crossy Road has earned over $3 million with U... Leer más