Using data to improve your game’s retention and revenue The innovations which have elevated the games industry over the last year haven’t j... 더 읽기

It’s a truism that even in the era of instantly accessible content, nothing quite rivals the power of word of mouth. Social media can help u... 더 읽기

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Opting For Video Ads: Making a great game is just the start as they say.  Understanding the best way for your game to make revenue is vit... 더 읽기

Sharing Is Like Alchemy One of the biggest pleasures of my career has been the chance to be part of the passionate dedicated fan communit... 더 읽기

We all want to be heroes (or villains). To be the leading character in our own stories is an important aspect of playing the games we love, ... 더 읽기

The Greatest Magic Trick Once upon a time we all thought how charming it was when games had that elusive 'addictive' quality which deligh... 더 읽기

As a veteran of online, mobile and console games services I've become used to the idea of change; mostly from sitting on the sometimes uncom... 더 읽기