Автор публикаций Jon Watts

How A/B testing can help you optimize your mobile game

13 июля, 20206

A/B testing takes away the guesswork from the process of improving games. In games, at any one time, countless variables have an impact o... Подробнее

A better way to track events in your game

3 июля, 20208

Widespread best practices for analytics don’t necessarily apply to gaming. Set your live games up for success with effective event tracking.... Подробнее

Player-first engagement: Learnings from deltaDNA

15 мая, 2020

To establish and maintain player engagement, you need to operate on both the macro and the micro levels: adhere to best practices game-wide ... Подробнее