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6 Key takeaways from the Mobile Game Monetization Report

3 марта, 20206

To help you grow your game, we wanted to analyze our internal data to find trends and insights that can guide you when including ads in your game design. Read on to discover the biggest takeaways from 2019 and predictions for what mobile monetization looks like in 2020. “Unity p... Подробнее

To help you grow your game, we wanted to analyze our internal data to find trends and insights that can guide you when including ads in your game design. Read on to discover the biggest takeaways from 2019 and predictions for what mobile monetization looks like in 2020. “Unity p... Подробнее

Understanding Lifetime Value and using it to grow your game

13 января, 202010

The secret to creating a successful mobile games business is to have players that come back to your game day after day. The way to do that is by focusing on the one metri... Подробнее

7 steps to grow your game with paid user acquisition

8 января, 20203

After countless hours of development and iteration, you finally launched your mobile game in various app stores. But this is just the beginning. How will you maintain the... Подробнее

Elevating inventory quality: app-ads.txt and Open Measurement

6 сентября, 20198

As programmatic continues to evolve into the dominant method of buying digital ads, the landscape has grown to be more complex with a seemingly endless cast of publishers... Подробнее

Creative professionals are struggling to implement augmented reality

18 июня, 201914

Unity is closing the gap by making AR easy to integrate with web and app experiences, and by eliminating technical and cost barriers. Eac... Подробнее

Add features powered by Unity to native mobile apps

17 июня, 201932

Unity 2019.3 will add support for using Unity as a library controlled by native Android/Java and iOS/Objective C apps so you can easily inse... Подробнее

Unity ranks top of the charts in the Singular 2019 ROI Index

27 февраля, 20198

The Singular 2019 ROI Index is in, and Unity ranks as a top-performing ad network for mobile marketers on iOS and Android globally. Let’s ta... Подробнее

Building large scale cloud infrastructure using shared components

6 февраля, 20194

As Unity Ads engineering team, we got invited to the DEVOPS 2018 conference in Helsinki in December 2018, to present how we have approached ... Подробнее

New year, new Ad formats

24 января, 20193

In October, we released our most comprehensive monetization solution to date, Monetization SDK 3.0. It’s the first SDK we’ve released that g... Подробнее

Unity’s Operate Dashboard: How to measure, monitor and optimize your free-to-play game for success

12 октября, 20185

As a game developer, your ultimate goal is to create an innovative, engaging, and fun experience for your players. This process requires not... Подробнее

Unity releases Google advertising for developers

+1 7 августа, 201815

Everyone loves something new. New ad formats, new advertisers, and new content means more options to create something unique and engaging. W... Подробнее

3 Ways to make more money with Unity IAP Promo.

18 марта, 20181

Take your monetization to the next level by promoting in-app purchases (IAPs) throughout the player lifecycle. New from Unity, IAP Promo ... Подробнее

Interactive VR ad achieves higher emotional response than traditional formats

13 декабря, 2017

Advertisers, at their core, are storytellers. And VR is the most powerful storytelling medium ever created. Users can be transported into an... Подробнее