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Interactive VR ad achieves higher emotional response than traditional formats

Декабрь 13, 2017

Advertisers, at their core, are storytellers. And VR is the most powerful storytelling medium ever created. Users can be transported into an entire world imagined by the brand and, based on their actions, the story changes and evolves, creating an even deeper connection. If on... Подробнее

Advertisers, at their core, are storytellers. And VR is the most powerful storytelling medium ever created. Users can be transported into an entire world imagined by the brand and, based on their actions, the story changes and evolves, creating an even deeper connection. If on... Подробнее

VR Advertising: Experience Lionsgate’s JIGSAW in VR with a “Virtual Room” Ad

Октябрь 20, 20173

It’s finally here! In July, Unity announced our partnership with Lionsgate to create a first-of-its-kind, immersive virtual reality advertisement. And now, leading up to ... Подробнее

What this cool cat can teach you about mobile free-to-play games

Август 15, 201730

The Unity R&D Content team’s latest demo is a complete free-to-play (F2P) mobile game, which makes full use of more Unity features, like Unity Ads and Analytics, than... Подробнее

Zynga & Unity: Exclusive Rewarded Advertising

Август 2, 20173

Don’t go chasin’ waterfalls - the future of in-app advertising is with Unified Auction. Zynga goes exclusive with Unity We’re thrilled to announce that we’ve partnered ... Подробнее

Unity’s future of VR ads and how Cinemachine and Timeline will change storytelling as we know it

Introducing Unity to a whole new audience We recently had a fantastic showing at the VR in the Sky event in New York City. Part of VR Soc... Подробнее

Июль 22, 20172

Hackers, InterWebz, and Fish Tacos

In the harsh chill of a San Diego February... Well, it was a little drizzly and we couldn't wear shorts (most of the time). Anyway... 1... Подробнее

Февраль 22, 20174

Just in time for the holidays — How to get the most out of currency sales

Rewarded video ads can be an effective way to generate revenue for your mobile game. In fact, if you design ad implementations well and offe... Подробнее

Декабрь 7, 20164

From game hobbyist to thriving mobile game studio

Majid Khosravi had been a gamer his whole adult life. Developing software was just something he did for a living. That is, until he began to... Подробнее

Октябрь 25, 201611

Unity Ads Platform Update: Integration Tutorials

Hi all! The Unity Ads team has been hard at work on the next release of our platform, and it’s now and available for use! Download now in ... Подробнее

Август 22, 20169

КАК GAME HIVE ПРОДОЛЖАЕТ ДОБИВАТЬСЯ УСПЕХА

Game Hive выпускает мобильные игры нового поколения с 2008 г. Компания началась с двух основателей и быстро выросла в преуспевающего лидера ... Подробнее

Июль 12, 201611

How Next Games unlocked the secret to ad success

'You can’t put ads in a battle builder,' Next Games' peers told them. 'No one’s ever done it and it will never work.' This was the general m... Подробнее

Май 19, 20164

Лучшие практики использования видеорекламы с наградой за просмотр

Новое исследование “Внутриигровая реклама без ошибок: монетизируй, вовлекай, удерживай”, в создании которого приняли участие более 2000 разр... Подробнее

Апрель 20, 201611

Новый отчет исследует будущее монетизации мобильных игр

Новый отчет Unity под названием «Внутриигровая реклама без ошибок: монетизируй, вовлекай, удерживай» показывает, что любые предубеждения, ко... Подробнее

Апрель 6, 201628