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Tag archives: online services

How Mindstorm answers the million-dollar question about players

January 24, 2017

The Games-as-a-Service model offers a way to keep your mobile games fresh because you can continually release launch campaigns, IAP sales, g... Read more

Just in time for the holidays – How to get the most out of currency sales

December 7, 20164

Rewarded video ads can be an effective way to generate revenue for your mobile game. In fact, if you design ad implementations well and offe... Read more

The case of the missing revenue

August 5, 20166

Starring Unity Analytics “It is a capital mistake to theorize before you have all the evidence,” wrote Sir Arthur Conan Doyle in one of his... Read more

Stoking the fire: Heatmaps Rekindled

June 29, 201616

The heat is on! Last year, Unity Analytics released our beta version of the Heatmap system. It arose from a hack week project, which itself... Read more

Best practices for rewarded video ads

April 20, 201611

A recent study, “In-Game Advertising the Right Way: Monetize, Engage, Retain” which emerged from a survey of over 2,000 mobile game develope... Read more

New study reveals the future of mobile game monetization

April 6, 201628

A new Unity report called, “In-Game Advertising the Right Way: Monetize, Engage, Retain” indicates that any preconceptions one might have ab... Read more

Ad engagement sending Futureplay’s revenue through the roof

March 14, 201610

“Our success wouldn’t have been possible without Unity’s great tools," says Jami Laes, Co-founder and CEO of Futureplay while looking back o... Read more

The State of Game Performance Reporting

December 2, 20158

Many of you have been using our Game Performance Reporting service to get crash reports, and asked questions about our plans going forward. ... Read more

Unite 2015 – New Features for Unity Cloud Build

September 24, 201515

Greetings! At Unite, we announced the latest and greatest update to Unity Cloud Build. We’ve been listening to your feedback, and have been ... Read more

Showing ads in your game to make money

February 2, 201519

A game’s success isn’t determined only by how innovative or popular it is, but also by how effectively it can financially support its creato... Read more

An introduction to advertising

January 20, 201520

Welcome to the big bad world of advertising. As a game developer, advertising can be a little overwhelming. How do I make money? How do I ac... Read more

ANNOUNCING THE UNITY ANALYTICS OPEN BETA

January 15, 201528

Many games don’t achieve the success they deserve, and that’s a real shame. If your game is underperforming, analytics can help you understa... Read more

Crossy Road and Unity Ads

January 13, 201516

UPDATE: Now at $3 million At our GDC event, we were proud to announce that the iOS version of Crossy Road has earned over $3 million with U... Read more